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The Secret To Social Media Engagement: Kiss A Squirrel!

Beth's Blog: How Nonprofits Can Use Social Media

I’m preparing for a webinar and with any training I begin the instructional design with surveying participants to understand their level, learning goals, and attitudes about the subject matter. Craft good headlines. Write at least 25 headlines —simply because your first one will likely suck. Measure, Test, Refine.

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How to Improve Your Website’s Emotional Appeals: 5 Tips

Pamela Grow

Multimedia elements like photos, videos, and audio break up long text blocks and allow readers to form a deeper connection with the subjects of your stories. Conduct A/B testing. You can conduct A/B testing by creating slightly different versions of important web pages like your homepage or donation page.

Tips 59
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Nonprofit Web Design Process Part 5: Visual Design

Connection Cafe

Defining styles for different elements of the website including headlines, links, buttons, photos, form fields, promo items, etc. Surveys and Interviews. Usability Tests. Purposes for the Visual Design phase include: Agreeing on a creative vision and personality for the web presence. Methodology. Introduction. Card Sorts.

Design 34
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Nonprofit Web Design Process Part 3: Content Strategy

Connection Cafe

Content for your website includes your headlines, body copy, photos, captions, graphics, videos, audio clips, etc. Surveys and Interviews. Usability Tests. Note: This is the seventh in a series of posts about the Nonprofit Web Design Process. See the end of this post for a linked index of other posts in the series.

Design 36
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10 Fast Tips to Boost E-newsletter Performance

Care2

Survey Your List: Ask your subscribers which subject areas they are interested in reading about. Headlines should be short. Use Graphics Strategically: Graphic elements such as photos break up cluttered text, highlights key content areas and makes e-newsletters easy to skim. “10 Fast Tips…&# ] 6.

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10 Fast Tips to Boost E-newsletter Performance - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

Survey Your List: Ask your subscribers which subject areas they are interested in reading about. Headlines should be short. Use Graphics Strategically: Graphic elements such as photos break up cluttered text, highlights key content areas and makes e-newsletters easy to skim. “10 Fast Tips…”] 6.

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[VIDEO] The Early Bird Guide to Epic End of Year Fundraising

Bloomerang

I’ve tested it. Test, test, test. Test everything in your email. Test every link in your donation form. Test every link on your path to your donation form on your website. You’re going to start writing everything and testing it and scheduling it in October. . So humor me.

Video 81