Three Different Approaches to Twitter Fundraising: Bees, Turkeys, and Blame
Beth's Blog: How Nonprofits Can Use Social Media
NOVEMBER 19, 2009
In 2008, we started to see click action philanthropy on Facebook with Lil Green Patch raising over $100,000 for the Nature Conservancy. This year Stacey and her flock (I'm one of the honorary turkeys) will launch this year's Tweetsgiving , another 48-hour celebration. TweetsGiving 2009. If the dollar amounts from fundraising campaigns using social networks are disappointing, one response is to say this doesn't work and stop doing it.