Pamela Grow

JUNE 28, 2023

Well, I’ve got some eye-opening stats that might make you reconsider where to channel your communication efforts. When it comes to reaching your fundraising goals, email reigns supreme (after direct mail and face-to-face, of course). Your open rate is, of course, one of the most important metrics you’ll want to track.

email 52

email Rate ROI Social Media 52

NetWits

NOVEMBER 29, 2011

2) A medical foundation exceeded their fundraising goals and averaged over $1,000 per gift when they personalized their email appeal by: Thanking people for last year’s gift (in the headline and first paragraph). Analyze the stats of previous emails. How much the event raised that year. Including last year’s gift amount.

email 230

email Raise Cancer Info 230

Care2

AUGUST 22, 2013

Convene online marketing meetings with key department representatives (Fundraising, Programs, etc) twice each month to plan out upcoming initiatives in the annual online marketing calendar, divide up tasks, and review progress. Produce a monthly website and online engagement report of key metrics.

Online 71

Online Tips Calendar Test 71

Nonprofits Source

SEPTEMBER 8, 2017

In this weekly nonprofit marketing link roundup , we’re looking at email marketing strategies for year end fundraising success! When you’re planning your fundraising strategies , consider how your emails channels may be affecting offline campaigns. 4 The Ultimate Email Marketing Cheat Sheet: Facts, Stats, And Actions.

email 89

email Marketing Strategy Fundraising 89

Nonprofits Source

MARCH 21, 2018

We’ve put together a list of the most up-to-date stats on how nonprofits are using social media to make a difference. They bring together America’s fundraisers on one page, showing off their success whilst displaying how anyone can help them. 45 million was raised by nonprofits through Facebook fundraisers on Giving Tuesday. .

Social Media 109

Social Media Resource Marketing Media 109

Nonprofits Source

SEPTEMBER 8, 2017

In this link roundup, we’re looking at email marketing strategies for year-end fundraising success! When you’re planning your fundraising strategies , consider how your emails channels may be affecting offline campaigns. Razoo answers this question by offering a step-by-step guide to fall fundraising.

email 45

email Marketing Strategy Fundraising 45

Connection Cafe

DECEMBER 22, 2013

From #batkid to #GivingTuesday, the Next Generation of American Giving to Content Marketing for Nonprofits , storytelling to social fundraising, retention rates to relationship building, the roundup below covers it all (and everything in between). When writing your fundraising appeals, it’s important to opt for the latter.

Story 54

Story Nonprofit Social Media Content 54