article thumbnail

Nonprofit Email: The Rules of Engagement

Pamela Grow

Well, I’ve got some eye-opening stats that might make you reconsider where to channel your communication efforts. Well, here’s another mind-blowing stat: Radicati Group reports that there are over 4 billion email users worldwide, and that number is projected to reach 4.6 The numbers don’t lie! But what about reach?

email 52
article thumbnail

Raise More By Avoiding “One Size Fits All” Email Appeals

NetWits

2) A medical foundation exceeded their fundraising goals and averaged over $1,000 per gift when they personalized their email appeal by: Thanking people for last year’s gift (in the headline and first paragraph). Analyze the stats of previous emails. How much the event raised that year. Including last year’s gift amount.

email 230
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Best Tips to Rock your Online Presence

Care2

Produce a monthly website and online engagement report of key metrics. Monthly Website Stats: Monthly visits, unique visitors, pageviews, pages per Visit, time on site, and bounce rate (aim for under 60%). topic, draft headline, and bulleted ideas to expand on. Change 2 homepage slideshow items on the website.

Online 71
article thumbnail

Screencast Treatment: Web Analytics As Simple Gifts To Measure Mission

Beth's Blog: How Nonprofits Can Use Social Media

Or they might have some understanding of metrics and have gone as far as setting up a free google analytics account, but are not sure what to do next. Several reported difficulty in getting Google to show up-to-date stats, while others noted a very occasional loss in historic stats for an entire site. Let's define these: Visits.

article thumbnail

The Best Social Media Marketing Resources For Nonprofits

Nonprofits Source

We’ve put together a list of the most up-to-date stats on how nonprofits are using social media to make a difference. VIEW MORE SOCIAL MEDIA STATS. VIEW MORE SOCIAL MEDIA STATS. VIEW MORE SOCIAL MEDIA STATS. VIEW MORE SOCIAL MEDIA STATS. VIEW MORE SOCIAL MEDIA STATS. Social Media Marketing Statistics.

article thumbnail

Master These Email Marketing Strategies For Fundraising Success: Nonprofit Link Roundup

Nonprofits Source

Is your audience most receptive to certain headlines or promotional offers? 4 The Ultimate Email Marketing Cheat Sheet: Facts, Stats, And Actions. This post offers insight on everything from A/B split testing headlines to really diving into conversion metrics. The Program Is Using Specific Metrics To Prove The Return.

email 89
article thumbnail

Master These Email Marketing Strategies For Fundraising Success

Nonprofits Source

Is your audience most receptive to certain headlines or promotional offers? 4 The Ultimate Email Marketing Cheat Sheet: Facts, Stats, And Actions. This post offers insight on everything from A/B split testing headlines to really diving into conversion metrics. The Program Is Using Specific Metrics To Prove The Return.

email 45