Relationships That Raise Funds: 5 Tips for Creating Successful Peer-to-Peer Fundraisers
NetWits
MAY 19, 2011
Plan targeted communications to each audience with specific messaging that will best engage them in your campaign because of who they are and your relationship with them. Specific audience-centric communications will help you relate to individual constituents and give you the ability to track response rates based on each group.
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