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Facebook Metrics Nonprofits Need to Know

Care2

If you are a social media data junky, then you are in luck because M&R and NTEN recently analyzed Facebook statistics for the 40 organizations surveyed in their 2011 eNonprofit Benchmarks Study. The Wildlife/Animal Welfare sector had the highest ratio of Facebook users to email subscribers at 242 per 1000.

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Live Blogging: 09NTC Mapping Your Social Media Strategy

Amy Sample Ward

I’m here at NTEN’s 09NTC and am going to live blog Beth Kanter’s session on mapping your social media strategy to metrics. The right metrics. Themes that people want to learn: new metrics structures can bubble up. funders of a 20th century mindset - what metrics speak to them. Feed digest.

professionals

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Digital Marketing Plan For Nonprofits: The Definitive Guide (2017)

Nonprofits Source

You can create a Facebook ad that reaches 10,000 people for under $100 or send emails for less than a penny per person. These platforms make their revenues from advertising, giving them no incentive to show your post to thousands of feeds unless you pay for it. Leverage Facebook audience insights. Facebook Audience Insights.

Digital 111
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Best of Beth's Blog 2008: Finding The Top Ten Posts In Less Than Five MInutes!

Beth's Blog: How Nonprofits Can Use Social Media

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. It takes your RSS feed and applies engagement metrics, analyzing the types and frequency of an audience's interaction with your content. You can actually go back and review your entire feed. Birthday Greeting.

ROI 50
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Online Fundraising Site: How To Create A High-Performing Fundraising Website

CauseVox

5) Fundraising Metrics. Data derived from key fundraising metrics is great for driving decisions at an organizational level but for the sake of simplicity here are two metrics you should include on any public-facing fundraising page: Funds Raised. The most straightforward performance metric is the dollar amount raised.

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Nonprofit Transparency Best Practices: Building Donor & Public Trust

Whole Whale

We see those feel-good stories about amazing fundraisers on our feeds: “Viral Irish GoFundMe Raises Millions for the Navajo Nation In Act of Generosity That Bridges Historical Debt of Gratitude ”. Guidestar sends information to 200+ charitable sites, including AmazonSmile and Facebook. We’ve all been there. Charity Ratings.

Public 90
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7 Tips for Measuring the Success of Your Blog

Beth's Blog: How Nonprofits Can Use Social Media

You need to pick the right hard data points, or metrics, that will help you harvest insights and improve your blog. Next, you need to know the right metrics to use, and employ the proper tools to collect the data. Most important, you need a strategy—either for yourself or for a team—to gather insights from your metrics.

Measure 95