NonProfit Hub

OCTOBER 22, 2020

The internet is a busy, crowded place, buzzing with almost 2 billion websites and millions of brands competing for attention. You can create website content that will boost your nonprofit’s site in search results and put it on people’s radar without a degree in copywriting or any technical expertise. Or even a computer scientist.

Google 49

Google Headline Search Nebraska 49

Nonprofits Source

APRIL 19, 2017

Remarketing helps you reach people who have previously visited your website or used your app. The process looks something like this: The research supporting remarketing is compelling: 70% of website visitors who are remarketed to are more like to convert on your website. This is where remarketing comes into play.

Ideas 111

Ideas Donation Online Strategy 111

NonProfit Hub

NOVEMBER 1, 2016

They have a good headline at the top of the page, and they use a three-column layout that mirrors their branding throughout the site. We changed the headline to convey value, gave the copy contextual placement near the form, and moved the email acquisition form into the eye-path of the visitor. Wrapping up….

Conversation 28

Conversation Create Donation Headline 28

Care2

MARCH 4, 2009

But, in reality, as important as those things are, they aren’t what tend to make great nonprofit websites. It’s about the content and how it’s written—and sadly it’s usually the piece of a website that gets the least amount of attention. Also try and use headlines, par"you" or "your" where possible.

Social Media 38

Social Media Content Practice Web 38

NonProfit Hub

NOVEMBER 3, 2022

But one thing that tends to fall through the cracks amidst all the hoopla surrounding this last quarter is your website, more importantly, your donation landing pages. They have a good headline at the top of the page, and they use a three-column layout that mirrors their branding throughout the site. Have you looked at it lately?

Donation 51

Donation Giving Headline Conversation 51

Qgiv

MAY 11, 2021

CTR will tell you how well your ads entice users to click through to your website. For example, how much do you currently pay in advertising per donation or per visit to your website? Google lets you write three headlines and two descriptions for each ad. People often want to direct users to the home page of their website.

Google 52

Google Grant Rate Headline 52

Nonprofits Source

OCTOBER 11, 2017

Each headline and subsequent sub-headlines should lead the reader to the conclusion you are trying to make. Write A Headline That People Want To Click. Your headline is the first thing people see when your article pops into their social feeds, inbox or however else it’s found. Use Emotion As A Call To Action.

Process 98

Process Content Digital Marketing 98