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Why You Should Move Away From Using Nonprofit Donor Personas And Toward Donor Identities

Bloomerang

Have you developed nonprofit donor personas? That’s why effective fundraisers understand the difference between demographics and psychographics. Demographics often factor into creating personas. Unfortunately, going solely off of demographic information often results in a two-dimensional view of a person. .

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Safety First: How to Mitigate Risk at In-Person Events

Qgiv

Mapping out a fundraising event, especially while taking COVID into consideration, can feel like a game of psychological chess between yourself and the world. This not only matters when looking for fundraising ideas during COVID, but also in general since there’s always going to be a level of risk associated with any in-person event.

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7 ways to increase volunteer engagement

Nimble AMS

Ultimately, the level of volunteer engagement will impact your association’s ability to retain and develop volunteers. . When it comes to your volunteer program, you’ll want to implement a strategy that promotes collaboration between volunteers and staff to foster worthwhile volunteer opportunities. billion hours.

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Notes from Craigslist Foundation Nonprofit Boot Camp

Have Fun - Do Good

You campaign target is the person who has the power to give you what you want. The target audience is the people who can influence your campaign target. Yesterday I went to the San Francisco session of the second annual Craigslist Foundation Nonprofit Boot Camp. You need to determine what your communications infrastructure looks like.

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Creating Your Organization's Social Media Strategy Map

Beth's Blog: How Nonprofits Can Use Social Media

Set objectives based on a clear understanding of how social media changes the feedback loop between your organization and stakeholders. You're testing different social media tactics and learning what works. Here's a roadmap and worksheet to do just that! What else might you add or change? The Social Media Strategy Map and Worksheet 1.

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[VIDEO] Young Professionals and Junior Boards: Beyond the Kid’s Table to Meaningful Engagement

Bloomerang

As young professionals who have served both as members and staff managers of these groups, Sarah Willey and Corinne Austin will lead you through the research on Next Gen supporters, challenges to anticipate, and steps your organization can take to start a new young friends board from scratch OR to maximize the potential of your existing group.

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[VIDEO] Emerging Trends in Nonprofit Social Media Marketing

Bloomerang

Julia Campbell will provide a framework for evaluating the best platforms for your unique organization, as well as ideas for creating great social media content your audience will love. Full Transcript: Steven: All right, Julia, I got 2:00 Eastern. Is it okay if I go ahead and get this party started officially? Julia: Yes. Don’t worry.