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Donor Retention: Reasons to Keep Your Supporters Giving Year Round

Greater Giving

Draw upon your data to create a report of donors that gave last year but unfortunately not this year (LYBUNT) and then you can use that list to generate a lapsed donor list and reach out to engage them in giving activities. You can’t help but notice the negative headlines this year.

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Build a Non-profit Website that Works [Steal These Ideas!]

Get Fully Funded

Here is your guide for creating a non-profit website that brings interested people into your world, tells them what your organization is all about, invites them to be part of the work by making a donation, and then thanks them for doing so. How do you create this mood? You just drag-and-drop. We’re working to address this need.

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Nine Digital Marketing Lessons Nonprofits Can Learn from charity: water

Beth's Blog: How Nonprofits Can Use Social Media

charity: water , a nonprofit that brings clean and safe drinking water to people in developing nations, is leading the way when it comes to redefining nonprofit marketing; they are exceptional at inbound marketing, focusing on creating powerful content to inspire people to join their cause. Tap Into the Power of Social Proof.

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22 Email Ledes That Always Work!!

M+R

And with climate change creating more frequent, intense storms, it’s only going to get worse. An open question invites the reader in, creating a tension that can’t be resolved until they read on to find the answer. Climate change will create devastating changes in vulnerable areas like this. Devastation. We know that.

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How to Maximize Success Stories Across Your Nonprofit’s Digital Channels

Nonprofit Tech for Good

WFP USA has posted a nearly 650-word story of Rani on their blog with a big headline, full-size photos, large text, and bold quotes. They’ve played up different aspects of the narrative based upon the unique features of each platform, capturing their followers’ attention and creating more donation opportunities.

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Google Ad Grants for Nonprofits: A Marketer’s Complete Guide

Nonprofits Source

Hint: If you can’t set aside some time each month to check on your account, a Google Grants manager can step in.) Create a Google for Nonprofits account. The goal was to help nonprofits create more meaningful ads that would drive value through the program. 5) Test different headlines and descriptions with RSAs.

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Engagement Tools to Prepare Your Board for a Capital Campaign

sgEngage

If you’re reading a blog post with the words “capital campaign” and “board” in the headline, you might be spiraling through questions that are keeping you up at night (hopefully, it’s not 2 a.m.): Hint: Don’t make them scroll through their inboxes—more on that below!) Create board trios or a board buddy system.