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Practical, Actionable SEO Tips for Nonprofits

Nonprofit Tech for Good

So, if your nonprofit works in environmental conservation, use a keyword research tool to identify common questions like “how to support local environmental initiatives.” Anchor text is the clickable words in a hyperlink, and it’s vital for both user experience and SEO. 2) Anchor text While you might hear “Ahoy!”

Action 253
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10 Blog Design Best Practices for Nonprofits

Nonprofit Tech for Good

Use large font for headlines and body text. To accommodate today’s Internet users, at minimum your headlines should be 18 point and your body text 13 point. Increasingly “reading” blogs is a mobile, scrolling, skimming experience, so its very important that your blog posts prioritize visuals. Next City Blog.

Design 100
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Social Media with M+R: How to Measure the Metrics that Matter

EveryAction

Through her work with clients like the Wildlife Conservation Society and her love of (math) problem solving, Amy has picked up a lot of wisdom + I wanted to better understand her process for approaching a social media campaign and measuring its efficacy.

Metrics 100
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Meet the EveryAction Team 2018

Everyaction

In the current news cycle, it seems like bad news makes it to all the headlines. At first I was really nervous since I had never travelled alone but I ended up having a lot of experiences I otherwise would have never had including crashing a very fancy wedding on the top of the Taipei 101 in jeans and a gross t shirt. A: The people.

Team 68
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Online Fundraising Ideas (7 Strategies & 63% More Donations)

Nonprofits Source

If there’s one thing in marketing that will never go out of style, it’s a personalized experience. Validates the entire experience and improves credibility of the organization. Popup windows are annoying, intrusive, and create an overall bad end user experience. They’re optimized for user experience.

Ideas 111
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Top Lessons from GivingTuesday 2023

Neon CRM

GivingTuesday 2023 by the Numbers Most leading headlines focus on the overall total dollars raised on GivingTuesday. Let’s take a look at the impact of what we call the “Generosity Experience”—the overall trust that a supporter has when interacting with a nonprofit’s marketing, revenue, or impact activities. Resist that temptation!

Lesson 52
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5 Questions to Ask Yourself to Make Your Donation Page More Effective

NonProfit Hub

Instead, create different versions for different user journeys, like The Nature Conservancy has done. Within the headlines, paragraph text, labels, and buttons on your donation page, are you: Explaining what you do and why this donation matters? Action Item #3. Resist the easy path of having a one-and-only donation page.