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How To: Write Fundraising Auction Item Descriptions

Greater Giving

How to make sure you have the right fundraising auction item descriptions to entice your guests to bid on them. Auctions are a popular event for nonprofits to put on their fundraising calendars , whether hosted as a standalone affair or part of a larger function, such as a charity gala. But how do you write a great description?

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6 Reasons SEO Is Important to Nonprofits and Why

Nonprofit Tech for Good

By Maryanne Dersch , a speaker, coach, and creator of the Superstar Fundraising Academy. Once they find you and are engaged, you can teach them your language. According to Charity Navigator, online giving increased 23 percent in 2017 and monthly online giving grew 40 percent. Lead with keywords and people will follow.

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Crafting the Perfect Gala Invitation

Greater Giving

Essential Details for every gala invitation Headline: Captivate with a catchy title that reflects your event’s theme and purpose. Attention Grabbing Headline This is your chance to grab the attention of your reader and get them to pay attention to this special gala invitation. Let’s dive in! Digital or Physical?

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

Your organization’s name is featured in their headlines and your organization’s page is listed and linked on their profiles. Upload work projects, such as presentations, videos, or special fundraising campaigns. List all languages spoken, honors and awards received, and publications.

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Romancing Your Donors: Showing the Love to Donors of all Levels

NonProfit Hub

One of the basic tenants of successful fundraising is donor stewardship. Make sure the subject line is an intriguing headline, not “April Newsletter from Our Charity.”. Invite them to attend your fundraising events. Find out what speaks to these donors individually, or what is their love language ? Happily Married!

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10 Power Words Nonprofits Use to Increase Conversions

NonProfit Hub

Without them, copy or headlines can become boring and predictable. What’s one of the most common concerns with donating to nonprofits and charities? Buffer even found that “introducing” to be one of the most influential words in the English language. The importance of power words. Liraz Margalit, Ph.D., Investment”.

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5 Questions to Ask Yourself to Make Your Donation Page More Effective

NonProfit Hub

Consider testimonials, accreditations from third-party groups (like Charity Navigator), and a note about transaction security. Their donation page uses powerful language that matches their brand, includes both the “we” and the “you,” and explains what your gift will accomplish. …include trust-building elements? Action Item #4.