Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 13, 2014

Along with measuring against impact results, it is important to look at how much time has been invested. How much effort are your social media channels really worth? What are the right tools to help measure success? Measure program success, not just analytics. Simply Measured. By Sacha Evans. Sprout Social.

Social Media 119

Social Media Channel Difference Media 119

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 1, 2012

During the discussion, one of the partners asked about how they track whether engaging with their audience on Facebook or other social channel might lead to donations. The referral traffic came from Reddit. So What? The news piece that was on the top of the Reddit site was about the server outages for major online services.

Reddit 98

Reddit Data Time DC 98

Nonprofit Tech for Good

APRIL 3, 2022

Be familiar with important information on the organization’s website, social media sites, YouTube channel, and other assets. Facebook , Reddit , LinkedIn , and Twitter have great options. Donating airline miles, stock, stamps, furniture, a vehicle, or even heirlooms or other items that can be used or easily liquidated into cash.

Fundraising 344

Fundraising Mail Law Donation 344

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 23, 2013

Note From Beth: The cartoon above is from my book, “ Measuring the Networked Nonprofit ,” and was alluding to what I call the “ Cute Animal Theory ” that content performs better when you have a cute animal, a dog, a cat, or even a squirrel. Here’s just 4 of the best examples who have done just that…. Refurb the Cat.

Examples 106

Examples Profit Content New Zealand 106

Nonprofits Source

SEPTEMBER 1, 2017

Promote content across multiple channels. However, the biggest deterrents to creating a content marketing strategy that works is the time investment required to see measurable results. Google Adwords has been a driving force in this arena, by providing detailed reports to measure returns on investment. 3 is our favorite.

Marketing 69

Marketing Strategy Online Adwords 69

Nonprofits Source

SEPTEMBER 1, 2017

Promote content across multiple channels. However, the biggest deterrents to creating a content marketing strategy that works is the time investment required to see measurable results. Google Adwords has been a driving force in this arena, by providing detailed reports to measure returns on investment. 3 is our favorite.

Digital 68

Digital Marketing Strategy Adwords 68

Connection Cafe

JUNE 5, 2017

To understand how people think about issues and candidates, it is not only important to analyze how they respond to posts on your social media channels, but it is equally, if not more important, to analyze what they are saying on their own across social media. They know their actions are being monitored.

Content 41

Content Social Media Analysis Issue 41