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Fundraising Basics: The Beginner’s Guide for Nonprofits

Neon CRM

This might include reaching a certain fundraising amount or achieving specific metrics like email open rates or donation page conversions. The average nonprofit has a 28.59% email open rate, while small organizations report open rates as high as 45.7%. Measurable: Ensure your goal is measurable to track progress and success.

Guide 52
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4 Tips for Marketing Your Animal-Related Nonprofit

Nonprofits Source

Whether you’re part of an animal shelter, wildlife conservation organization, or advocacy group, these insights will help you navigate the ever-evolving world of nonprofit marketing. In this guide, we’ll provide four tips for marketing your animal-related nonprofit.

professionals

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Top Lessons from GivingTuesday 2023

Neon CRM

According to data from the Fundraising Effectiveness Project , retention rates for new donors and donors who give small gifts are some of the most important trends for nonprofits to prioritize during campaigns both during year-end and in the next year. Give because you deeply care about water conservation). Resist that temptation!

Lesson 52
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6 Types of Nonprofit Video Messages

Greater Giving

Studies have shown websites that include a video message are 53 times more likely ( Insivia ) to reach Google’s front page than those who don’t, and video can boost conversion rates by up to 80% ( Unbounce ). Typically, when a nonprofit advertises an event it’s cause for celebration. Event Promo Videos.

Video 87
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What Bill Murray can teach you about email marketing

M+R

To celebrate this almost-holiday (as well as what is unquestionably the best Bill Murray movie of all time), I want to share the easiest way you can boost response to an email-driven campaign — fundraising, advocacy, whatever. You’re only getting, what, a 13% open rate on your first send? More technically complicated?

Teach 98
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What Bill Murray can teach you about email marketing

M+R

To celebrate this almost-holiday (as well as what is unquestionably the best Bill Murray movie of all time), I want to share the easiest way you can boost response to an email-driven campaign — fundraising, advocacy, whatever. You’re only getting, what, a 13% open rate on your first send? More technically complicated?

Teach 89
article thumbnail

What Bill Murray can teach you about email marketing

M+R

To celebrate this almost-holiday (as well as what is unquestionably the best Bill Murray movie of all time), I want to share the easiest way you can boost response to an email-driven campaign — fundraising, advocacy, whatever. You’re only getting, what, a 13% open rate on your first send? More technically complicated?

Teach 59