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Captivology: The Science of Capturing People’s Attention

Beth's Blog: How Nonprofits Can Use Social Media

The book shares how and why our mind pays attention to some events, ideas, or people and not others. These triggers spark your brain’s attention response by appealing to basic aspects of what makes us human. Parr uses the metaphor of building a fire to describe how capturing attention works.

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What Every Nonprofit Website Should Include

Allegiance Group

Research has shown that the human brain retains information more effectively when presented repeatedly. By placing the donation button on every page, you reinforce its presence in the minds of your website visitors. Optimize your page’s images and content, utilize caching techniques, and invest in a reliable hosting service.

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[VIDEO] Creative Ways People Contribute to Community

Bloomerang

I started yoga about, you know, from a really early age, my family introduced me to mindfulness and meditation, even though you would never guess it because they don’t look like typical hippies. . Anything from a new approach, to a technique, to information, insights, you’re offering your emotional intelligence.

People 76
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How to Improve Your Website’s Emotional Appeals: 5 Tips

Pamela Grow

Research has found that emotion-based storytelling in communications can trigger positive reactions through the release of brain chemicals like dopamine and oxytocin. Make your storytelling more emotional by using the following techniques: Include direct quotes or video interviews of your story’s protagonists.

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The Ultimate Online Fundraising: Guide + 10 Top Ideas

Bloomerang

Keep in mind that you can (and should) revise your plan in accordance with the other steps listed below. Keep in mind that you can also leverage social media tools for your fundraising campaigns. When people read stories , chemicals like dopamine and oxytocin are released in their brains. Social media.

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[VIDEO] How To Lead And Manage In Our New Nonprofit Work Reality

Bloomerang

Ben, isn’t the popcorn thing blowing your mind? So when I think about back to work as a manager, these are some of the things that comes to mind for me. I wish I knew the statistic origin by heart, so I can give you the attribution. It’s the funniest thing ever. Absolutely. Popcorn is free as are drinks. I love that.

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How To Train Your Attention and Be Effective When Working Online

Beth's Blog: How Nonprofits Can Use Social Media

How long can you pay attention when working online before your mind wanders? According to the Statistic Brain site list of attention span stats , in 2000 we had a 12 second attention span compared with an 8 second attention in 2013. What’s making our human brains like those of gold fish? Photo by BirgerKing.

Attention 136