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Great reads from around the web on October 14th

Amy Sample Ward

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). You can join the conversations in the comments, or click through to the original posts to find what others are saying. However, just today a.ly

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Generating Buzz: Using Social Media to Drive Website Traffic

NTEN

I spend a lot (and I mean a lot) of time trying to figure out how to use social networking, bookmarking and news sites to enhance the National Wildlife Federation's online presence. We looked at the site's stats over the last year and made the goal: double the site's traffic in the coming year. Be Out There. Save Yourself Time.

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Earned Media: How to Stay Relevant and Track It

Care2

Tagging on social bookmarking sites like delicious, Digg, etc. Listen and Build Relationships Some of the best ways to build relationships with reporters and bloggers who cover your issues is to examine their “byline profiles&# , start listening and begin a dialogue. Word of mouth, etc.

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Using Metrics To Harvest Insights About Your Social Media Strategy

Beth's Blog: How Nonprofits Can Use Social Media

I track two hard data points: RSS subscriber growth over time as well as the feed delivery stats (email versus reader). There are two different profiles: subscribers and visitors. Reader Bookmarking: This is bookmarked content for later retrieval which is some indication of reader value. . Did anything surprise you?

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10 Instagram Best Practices for Nonprofits

Nonprofit Tech for Good

1) Maximize your Instagram Profile Photo and Bio. First, make sure that your nonprofit uses a well-designed, visually-striking profile photo a.k.a. Finally, add the category of “nonprofit organization” under Edit Profile > Category. Add “Donate” stickers to your stories.

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Earned Media: How to Stay Relevant and Track It - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

Earned media is comprised of coverage through: Blogs Media outlets both online and offline Podcasts Photo sharing sites like Flickr Tweets on Twitter Links shared on Facebook Tagging on social bookmarking sites like delicious, Digg, etc. Word of mouth, etc. Brand Your Issue. Be Everywhere. Leave comments on blogs.

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4 Signs Your Nonprofit Should Quit a Social Network

Nonprofit Tech for Good

But time and mental space are precious commodities and as I have always said (though I rarely write in first-person), it’s better to manage a few profiles well than manage many profiles poorly. would most likely had revealed itself. Twitter , Facebook , and Instagram were no-brainers. Pinterest did not make the cut.