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Great reads from around the web on February 23rd

Amy Sample Ward

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). "Over the years, Social Media experts attempted to redefine ROI for a new era of influence.

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HOW TO: Ensure Your Nonprofit’s Facebook Fans See All Your Posts

Nonprofit Tech for Good

on the Social Web must come to an end – that until we start paying for premium services ( and staff time ), nonprofits will continue to be at the mercy of for-profit revenue models and non-existent customer service, but that’s another blog post. Your lists will also appear in the Interests section of your bookmarks.

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Unpacking Engagement Metrics for the Nonprofit Blog

Beth's Blog: How Nonprofits Can Use Social Media

Source: A New Model for Social Media (and Traditional) Measurement.     A few days ago, I asked " What are the best metrics to track your blog's ROI and make improvements? "   Reader Sharing (bookmarked items). And as readers start to respond -- commenting, tweeting, bookmarking, etc.,

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Great reads from around the web on June 6th

Amy Sample Ward

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). You can join the conversations in the comments, or click through to the original posts to find what others are saying.

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Guest Post by Gaurav Mishra: The 4Cs Social Media Framework

Beth's Blog: How Nonprofits Can Use Social Media

User generated content, and the hope of monetizing it through advertising, is at the core of the business model of almost all social media platforms. Some user curate user generated content, by tagging it on social bookmarking websites, voting for it on social voting websites, commenting on it, or linking to it. Tags: ROI.

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See What’s Out There » Blog Archive » Why you need social media marketing.

See3

Because we believe that increasingly we will be seeing engagement move to these social networking models and away from email. link] 17 Dec 2007 social bookmarking With all the junk email we receive it seems to me that rss and social networking sites will become the primary way we communicate with each other. … sucks.

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Winning YMCA Fundraising Campaigns

Bloomerang

But the YMCA model is still very different than other nonprofits. If you consider your fundraising return on investment (ROI), retaining your donors is infinitely more cost effective than going out and finding new ones since acquisition costs ten times more than communicating with your existing donors.