Beth's Blog: How Nonprofits Can Use Social Media

JULY 23, 2009

Social Media ROI View more presentations from Deanna Zandt. The following is a talk I gave about ROI for Social Media at the 2009 Social Tech Training in Toronto, ON. First of all, your organization, based on its mission and staff, has a unique voice in the world. Measure success through awareness, not dollars.

ROI 50

ROI Social Media Measure Media 50

Nonprofit Tech for Good

JANUARY 3, 2012

Many of your supporters are becoming overwhelmed with tweets, status updates, emails, texts, and print and broadcast media and because of that it’s getting more difficult for your “Thank You” message to stand out from all the noise. Since I have returned from Asia I have cut my consumption of broadcast news by 95%.

Social Media 240

Social Media Media Management Social 240

Socialbrite

OCTOBER 31, 2021

As with any form of marketing, though, it’s important to know that you’re getting a favorable ROI for your efforts and that you can identify what’s working and what’s not. According to a report from Wyzowl , 78% of marketers agree that video marketing has produced a good ROI for their organizations. Measuring brand awareness.

Measure 59

Measure Video Marketing Guide 59

Nonprofit Tech for Good

JANUARY 30, 2012

You can either broadcast live (think of it as your own radio station) or host the messages on the Cinchcast server for later listening. Ideal for activist organizations, CrowdVoice allows organizers to create “Voices” of protest where users can monitor and contribute links, photos, and videos of protests worldwide.

Fun 264

Fun Resource Mobile Social Media 264

AccelEvents

AUGUST 19, 2020

Since a virtual event relies solely on digital tech for broadcasting, you do not want to “cheap out” when it comes to using a virtual event platform. . After all, both of your brand’s ROI hinges on the success or failure of the event. Make sure your sponsors are aware of what they are buying into. DON’T use the wrong tech.

Virtual 52

Virtual Sponsor Audience Platform 52

AccelEvents

AUGUST 19, 2020

Since a virtual event relies solely on digital tech for broadcasting, you do not want to “cheap out” when it comes to using a virtual event platform. . After all, both of your brand’s ROI hinges on the success or failure of the event. Make sure your sponsors are aware of what they are buying into. DON’T use the wrong tech.

Virtual 52

Virtual Sponsor Audience Platform 52

Museum 2.0

MAY 9, 2007

With a visual representation of people around you, voice communication (coming soon to SL, already present in some other virtual worlds), and most importantly a fully navigable and interactive 3D environment, everyone – whether gamer or not, technophile or phobe - has the clear feeling that they are in a place with other people. Museum 2.0.

Second Life 20

Second Life Museum Life Virtual 20