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New Book: How To Implement Multichannel Online Campaigns

Beth's Blog: How Nonprofits Can Use Social Media

” The book offers up advice and techniques on how to make your online channels – email marketing, web site, and newer tools like mobile and social media work together in a sophisticated strategy or your organization to reach its advocacy, fundraising, or community building goals.

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The Information Diet: Not Just A Book, A Movement For Conscious Consumption of Information

Beth's Blog: How Nonprofits Can Use Social Media

Click Through to Amazon and Get This Book! I love the chapter on “The Symptoms of Information Obesity” where he shares a persona based on his wife, Rosalyn Lemieux , that illustrates how too much information can warp our sense of time and other ways it can be toxic to our lives. 11-12: Email. 4-5: Email.

Literacy 110
professionals

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Driving Toward Impact With Data Science #15ntc

Beth's Blog: How Nonprofits Can Use Social Media

Companies like LinkedIn, Netflix and Amazon use this information to better serve their customers in an efficient way and nonprofits are now starting to do the same thing. She used a technique called text analysis to count the number of “thanking” words (thank, thx, thnx, tks) in the messages.

Data 50
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Groundswell Book Club Part 3: Energizing

Museum 2.0

This week, we're covering the third objective in Charlene Li and Josh Bernoff's book Groundswell : energizing (chapter 6). Amazon doesn't let you write reviews for the fun of it. In other words, find your fans, and empower them to sell for you. Again, these community efforts can be online or physical.

Museum 20
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Crowdsourcing: Measuring the Impact of the Crowd in Funding and Doing

Beth's Blog: How Nonprofits Can Use Social Media

It was good opportunity for me to look back at the crowdsourcing chapter in our book, The Networked Nonprofit , and update the examples and thinking. The presentation was followed by a discussion about how one might evaluate efforts to engage crowds.

Measure 96
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Run Better Meetings

Eric Jacobsen Blog

Can't find it on Amazon. See Chapter 8 on mastering the daily and weekly executive meeting. (so annoying and takes away from being present at the meeting) I'd love to find out where to buy the "Best Life: Tips for 2009" booklet. July 19, 2010 4:23 PM Executive Coach Caroline Smith said.

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Nonprofit Book Shelf: Robin Hood Marketing by Katya Andresen

Beth's Blog: How Nonprofits Can Use Social Media

For busy professionals (like me) who may not the luxury of free time, each principle/chapter gives you a summary in the beginning as well as a content diagram, followed by the detailed text. The book is available at Amazon where there is a product plog Katya is updating regularly. Photos from Jossey-Bass.