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Is Instagram Useful for Nonprofit Marketing?

Beth's Blog: How Nonprofits Can Use Social Media

Instagram, the mobile photography app, has been getting a lot of attention lately. From critics saying it is killing photography to hype and hoopla from marketing pundits saying it is a must-have as part of your “visual marketing tool box.” But first best practices and measurement , learning, and improving.

Marketing 109
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Nature Conservancy Instagram Contest and Other Examples

Beth's Blog: How Nonprofits Can Use Social Media

The photos, particularly since TNC’s audience are photography enthusiastic, can become a richer source for compelling photos than stock photos. A methodology for experimenting, piloting, and ultimately adopting new channels. There is also other value: How much time or expense did this save staff? Caption Contest.

professionals

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Cameras for Cambodia

Beth's Blog: How Nonprofits Can Use Social Media

I posted her notice on several other channels (adoptive parents of Cambodian kids, flickr Cambodian group, etc) and she is getting inquiries and offers of more cameras. C4C will teach them basic photo techniques, pay for developing and enlargements, and hold exhibitions in Cambodia, the US and Paris (summer/fall 2006), and beyond.

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Pinterest Nonprofit Benchmarking with Pinerly

Beth's Blog: How Nonprofits Can Use Social Media

Rick Kats kindly sent me a spreadsheet of metrics for 6 nonprofits that were early adopters, using it consistently and best practices. Rather, I selected a small group of nonprofits that have were early adopters of Pinterest and have been consistently using the platform as part of their integrated content strategy. Photography.

Benchmark 102
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10 Steps to Extension Professional 2.0 Remix

Beth's Blog: How Nonprofits Can Use Social Media

adoption strategies ( remix from Association 2.0). Tagging and social bookmarking can be useful techniques to easily share your information resources with colleagues or co-workers. Photography students use Flickr to post, organize, share, and critique their colleagues?????? The growing adoption of wikis in educational.

Remix 50
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What I Learned In London at the Future of Social Conference

Beth's Blog: How Nonprofits Can Use Social Media

marniethedog , a 12 year old senior dog who was adopted, but diagnosed with an illness that made her head tilt. She also talked about “Instameets” where people who have Instagram accounts meet up and take a photo walk and post photos. The pairing of meetups, photography, and social platforms is not a new idea.

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Lean Impact Series: 10 Changemakers Using Lean Startup Methods For Greater Social Impact

Beth's Blog: How Nonprofits Can Use Social Media

The ideas and techniques in Lean Start Up movement also work for nonprofits and what some are calling “ Lean Impact.” It’s no wonder why Lean is increasingly being adopted in the non-profit sector. One test in particular focused on design and photography, using splash pages for a contest called “Dinner with Barack”.

Impact 122