sgEngage

FEBRUARY 17, 2023

To make sure yours don’t get lumped in with the spam, here’s how to use your email communication to forge (or maintain) relationships with your constituents. Automate your thank-you sequences so that, if someone gives you two gifts in one month, they don’t receive the same generic script each time. Thank you’s. Peer to peer.

email 74

email Communication Effective Fundraising 74

sgEngage

FEBRUARY 18, 2023

To make sure yours don’t get lumped in with the spam, here’s how to use your email communication to forge (or maintain) relationships with your constituents. Automate your thank-you sequences so that, if someone gives you two gifts in one month, they don’t receive the same generic script each time. Thank you’s. Peer to peer.

email 67

email Communication Effective Fundraising 67

Tech Soup

DECEMBER 8, 2014

Stop Spam & Phishing Emails. Spam is not only a nuisance; it can also pose security risks. With new threats being introduced daily, it is important to use multiple antivirus engines in order to increase the rate of detection and reduce the window of vulnerability. Use a Multi-Antivirus Scanner. Check Internal Emails.

email 65

email Practice Spam Policy 65

3rd Sector Labs

MARCH 1, 2015

Your response rate falls from 60% to 40% to under 30% over time. Have you been blocked for sending out spam because too many of your emails go to bad addresses? So we studied the problem, then created custom scripts to clean and de-dupe based on reasonable best practices. Perhaps this story is familiar. Donors lapse.

Data 100

Data Donor Database Mail 100

Nonprofits Source

NOVEMBER 3, 2017

While mobile optimization isn’t a direct Google ranking factor, it indirectly benefits SEO by reducing bounce rates in addition to giving your website the perception of professionalism. Interestingly, data collected from Moz suggests that organic click-through rates do impact SEO rankings. Link to outbound sources.

Beginner 91

Beginner Digital Marketing Guide 91

Bloomerang

AUGUST 28, 2021

I’m going to share some website tweaks to help you boost your conversion rate for online gifts. It’s actually a good thing to send more email because the more email you send, and the more people open and read your email, the better your deliverability rate. They can boost your conversion rate 5%, 10%, as high as 27%.

Video 76

Video Fundraising Guide Test 76

Beth's Blog: How Nonprofits Can Use Social Media

MAY 16, 2007

Ah, my screencast script on google analytics completely ignores social media and only focuses on web sites. Conversation Rate (measuring success in a social medium). What is a reasonable growth rate? Conversation Rates. The conversation rate is the average number of comments per post. But the stats. Technorati ???Authority???

Measure 50

Measure Social Media Tools Technorati 50