Nimble AMS
MARCH 10, 2024
According to the latest Community Brands research, 52% of association professionals use an online member community but only 14% rate their use of the platform as excellent. You can also find online communities on Twitter (X), Instagram, TikTok, and Reddit. An online community improves member loyalty and drives engagement.
Beth's Blog: How Nonprofits Can Use Social Media
NOVEMBER 1, 2012
.” The sense-making part is so important! And, one of the questions that keeps coming up is “How do we get our board or senior staff off their addiction to the wrong metrics, like views?” ” You have to show the connection between the metric and what matters!
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AccelEvents
SEPTEMBER 1, 2021
You might find that you save money with an event platform and therefore, you may have more room for marketing than you initially thought. . For example, if your entire demographic is on the social media platform Instagram, then your marketing budget should start with that, and then branch out to other avenues or pipelines depending on costs.
Nonprofit Tech for Good
APRIL 3, 2022
Be aware of key accomplishments, metrics, testimonials, and milestones. Facebook , Reddit , LinkedIn , and Twitter have great options. Be familiar with every fundraising program, event, campaign, and activity so you can tell others (sustainers, major gifts, events, direct mail, giving circles, etc.).
Beth's Blog: How Nonprofits Can Use Social Media
NOVEMBER 12, 2012
Big listening is taking all the conversations that are going on online and trying to find pockets; in our case, ocean issues like MPAs (marine protected areas), overfishing, sustainable seafood, whales, bluefin tuna, ocean acidification, sharks, and shark finning, “ explains Matt Fitzgerald, Upwell’s Curator & Social Metrics Manager.
Connection Cafe
JUNE 5, 2017
When it comes to advocacy and political campaigns, we must understand how our audience is talking about our issues and candidates before we know what to share on our social media platforms. Consider a campaign that uses the engagement metrics on its Facebook posts to assess what voters think about an issue. Why does this matter?
TechImpact
APRIL 16, 2014
Social media is well documented as a necessary marketing platform for all nonprofits. Images are much more likely to go viral, and are more pliant as they are able to be shared across all social platforms, instead of being relegated to one or two. Host a Twitter chat or Reddit AMA. Measure metrics.
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