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8 Tips for Crafting an Appealing Year-End Email Appeal

The Modern Nonprofit

When writing any fundraising communication, the number one question to keep in mind is “ Who am I talking to? Treat your Email like a conversation rather than a lecture. It’s amazing how many fabulous email appeals are written- with perfect prose, witty storytelling, and awesome graphics- but without an actual appeal.

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How Video Can Elevate a Nonprofit Digital Marketing Strategy

Nonprofits Source

Whether you’re filming an explainer video or fundraising campaign content, keep the principles of videography in mind as you shoot your scenes and edit your final product. Promote your fundraising events, volunteer opportunities, and other activities to attract involvement and create buzz around your organization. He earned his B.A.

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Great reads from around the web on August 16th

Amy Sample Ward

Blog | design mind – "Openness is the mega-trend for innovation in the 21st century, and it remains the topic du jour for businesses of all kinds. You can read 10 books about it or listen to someone lecture about it all day, but how do you really start learning to ride a bicycle? You get on. And you fall.

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Online Video For Nonprofits

ASU Lodestar Center

You don’t have to spend a lot to achieve these types of videos if they are well thought out and have a clear goal in mind so the message is succinct and direct. The more resources you have at your disposal, the more sophisticated your video content and storytelling can become.

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Show The Love: Thoughtful Engagement to Retain Donors [eBook]

Connection Cafe

There’s no doubt in my mind that you’ll improve your fundraising efforts and boost retention rates if you take the advice each of these professionals are sharing. By Vanessa Chase : Fundraising & Communications Strategiest, Storytelling Enthusiast and Philanthropy Advocate. On Twitter. On Twitter. On Twitter.

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Cause Camp 2015 Roundup: Donor Appreciation, Avoiding Crappy Chairs and Other Key Lessons We Learned

NonProfit Hub

While I wasn’t able to attend every lecture that day, I know that every speaker dished out some seriously awesome knowledge to our lucky attendees. Nonprofits continually push out content without an end goal in mind—and this may hurt you in the end. Mike Sukraw said about video storytelling.

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The Ultimate Guide to Volunteer Recruitment: 15+ Strategies

Qgiv

For example, you’ll need far fewer volunteers at a small lecture event than you will at a community-wide dance-a-thon. A volunteer recruitment letter is a more formal way of soliciting volunteers, but you can have your current volunteers personalize them for the prospects they have in mind. Use current volunteers as a resource.