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The Canadian Anti-Spam Legislation (CASL) Is Going into Full Effect – Are You Ready?

Connection Cafe

The Canadian Anti-Spam Legislation (CASL) came into effect July 1, 2014 and is applicable to anyone who sends commercial electronic messages. Track the date, time and method of their consent. It is advisable to track the date, IP address, opt-in URL, offline opt-in method and time that the individual joined your list.

Spam 33
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10 Twitter Best Practices for Nonprofits

Nonprofit Tech for Good

Write tweets in clear, concise language. Embrace a writing style known as plain language which is becoming an increasingly important skill for social media managers. Format your tweets for easy reading. Don’t use uncommon abbreviations and always use proper punctuation and grammar. Don’t be a photo tag spammer either!

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Do You Need to Register to Fundraise Online? A Crash Course

Get Fully Funded

However, the fundraising compliance landscape still relies on old rules, despite the popularity of new digital methods. The exact language used in laws concerning online fundraising can sometimes be vague in order to encompass a wide range of nonprofit organizations and their unique practices.

Course 64
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Five Online Fundraising Best Practices for Small NGOs in Developing Countries

Nonprofit Tech for Good

The website templates include social media integration and fees are as little as a $8US a month for a website absent of advertising and some templates are offered in multiple languages. It’s important to be aware that e-newsletters that are sent BCC often trigger spam controls and are blocked by email servers.

Practice 275
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Nonprofit Donor Engagement Strategies: Breaking Through the Noise

Neon CRM

Donor engagement is what your organization does to build and strengthen donor relationships and the methods you use to keep donors active and involved. Ditch the industry jargon and formal language when writing or speaking with your supporters. Can you remember the last time you got a phone call that wasn’t spam?

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The Nonprofit Fundraising Strategic Plan Guide

Everyaction

for the most current language being used and incorporate it into your plan. Now that you have an idea of how donors in the US are giving, it’s time to look at the methods used to reach these sources. Fortunately, much of this information is likely to exist already. Check your organization’s website, recent RFPs, grant proposals, etc.

Guide 108
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SEO For Nonprofits: A Beginners Guide To Digital Marketing Success

Nonprofits Source

Think of SEO as the language used by search engines to communicate with your website. Donors are shifting their preferences to online giving as their preferred method of donating to causes they care about. In the past, people would try to game the algorithms by spamming anchor text links to artificially increase their rankings.