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Reaching Gen Z on social media: Expert advice vs. Gen Z opinion

Candid

But other suggestions, like using pop culture slang and memes to catch Gen Z’s shorter attention span, feel a little off. To answer these questions and put experts’ advice to the test, I decided to ask my peers. Contrary to experts’ popular belief, using TikTok, memes, or trendy slang is not required to earn Gen Z’s confidence.

Advice 98
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Early guidance on Threads, Meta’s answer to Twitter

M+R

We know from our media advocacy campaigns that Twitter offered a public gathering place for journalists, thought leaders, and influencers to exchange ideas and comment on the news cycle. Take it for a test drive. It offers a solution for campaigns and orgs looking to post links and focus on rapid response and breaking news.

Twitter 102
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The Heart and Soul of Lean Impact: A/B Testing Experiments and Validated Learning

Beth's Blog: How Nonprofits Can Use Social Media

Use human centered design principles, not your arrogance of thinking you know what works for your audience without testing. Good testing begins with a hypothesis and collecting data to understand if you are right or wrong. His creativity: I have a theory and I’m going to test it. Don’t let your vision become delusional.

Test 114
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5 Keys to Effective Knowledge Transfer for Nonprofits

Wild Apricot

And who may be able to influence those actors in their decision-making? These might include knowledge or skills tests, observations notes, evaluation forms, even anecdotal reports collected after a presentation, workshop, training session, meeting or other communications event. impacts on decision making). General non-profit interest.

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Social Media Glossary: 34 Terms to Know

Whole Whale

Maybe you’re setting up a Facebook campaign for the first time, or maybe you just can’t remember the difference between a meme and a GIF. A/B test . Testing one idea against another amongst split audiences, learning, and implementing the best one into your regular campaign strategy. A/B tests happen in real life too.

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The Real Housewives of Social Media: Cooking up Recipes for Nonprofit Success

NTEN

Know when to respond and when not -- pay attention to people's tone and influence. Follow, participate, and create hashtags and memes. I talked about the importance of finding influencers at the first step and shared a few tips and tools. Test Kitchen : Having low-risk experiments using metrics are very important.

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Galvanize & Grow with Innovative Tactics to Attract & Retain Supporters

Connection Cafe

Design an infographic or meme ( kittens! Supporters will give their email address, download the infographic or meme, and post to their social media channels. Everyone loves a quick and fun quiz – test their knowledge by asking a few questions (you can also provide info and insight about your organization’s mission or programs).

Support 24