Nonprofit Tech for Good

MARCH 17, 2020

There is a technique that you can use for nearly any type of campaign that will help you achieve the best results and the lowest cost per result: it’s all about targeting broadly, having lots of creative variations and giving Facebook time to learn. . Remove all the lower performing ads, and test different headlines on the best ads.

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Test Facebook Charity Profit 325

Nonprofit Tech for Good

AUGUST 9, 2021

Habitat for Humanity focuses on periodically posting curated content relevant to the cause of homelessness and housing. Your organization’s name is featured in their headlines and your organization’s page is listed and linked on their profiles. Curated content relevant to your mission.

Linkedin 361

Linkedin Practice Social Media Sponsor 361

Whole Whale

SEPTEMBER 8, 2023

Though originally focused on advertising, Ogilvy’s wisdom contains enduring truths around driving action and results that can aid any cause, even with today’s new tools and platforms. Focus on selling – Judge ads by sales results, not awards. Analyze results data to double down on what inspires action.

Lesson 59

Lesson Fundraising Digital Test 59

Get Fully Funded

JUNE 11, 2023

It seems so easy to write a letter and send it out, but it’s a tricky process with lots of places you can get in trouble and squash your results if you don’t know what you’re doing. If your nonprofit isn’t quite ready, spend a little time to work on the items on this list so that when you mail, you get the best possible results.

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Fundraising Guide Mail Gift 111

Museum 2.0

OCTOBER 30, 2013

Earlier this fall, I read this headline: "Stanford study: Participation in a cultural activity may reduce prejudice." We might be able to tie our efforts to their research AND show that participation at the museum yields a statistically significant different result (or not).

Measure 47

Measure Arts People Museum 47

DNL OmniMedia

OCTOBER 22, 2020

Interlochen knows that their campaign results are only possible because of their generous donors. We worked with Save the Children US to create their customized child sponsorship experience, and we’re proud of the result! Thanks to custom development and integration with Salesforce , the site instantly reflects every gift ICA receives!

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Websites Organization Nonprofit Site 52