Greater Giving

DECEMBER 12, 2022

It’s the amount of money you expect a donor to contribute over the course of their life with you, and it’s an important metric to keep track of because it helps you understand how to keep your donors engaged and how to get them to give more. You can’t help but notice the negative headlines this year.

Retention 91

Retention Donor Support Giving 91

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 23, 2013

charity: water explains clearly on their homepage the three things that make them different from other nonprofits: their 100% model, their emphasis on proving where donations go with GPS tracking and their collaborations with local partners in the countries to which they bring clean water. How can your organization apply this?

Charity 128

Charity Lesson Marketing Digital 128

Museum 2.0

FEBRUARY 18, 2015

These articles tend to portray museums as Big Brother, aggressively tracking visitors'' actions and interests across their visit. Even as the reporters acknowledge that museums are trying to better understand and serve their visitors, there''s a hint of menace in headlines like " The Art is Watching You. "

Museum 20

Museum Experiment People Data 20

sgEngage

FEBRUARY 20, 2024

If you’re reading a blog post with the words “capital campaign” and “board” in the headline, you might be spiraling through questions that are keeping you up at night (hopefully, it’s not 2 a.m.): Is our board on track for the public phase? Hint: Don’t make them scroll through their inboxes—more on that below!)

Campaign 57

Campaign Tools Phase Accessibility 57

Nonprofits Source

JANUARY 23, 2023

Track marketing performance. Hint: If you can’t set aside some time each month to check on your account, a Google Grants manager can step in.) Set up valid conversion tracking. Any Google Ad Grant accounts using Smart Bidding or created after 2018 must have valid conversion tracking set up.

Grant 52

Grant Google Guide Nonprofit 52