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Build a Non-profit Website that Works [Steal These Ideas!]

Get Fully Funded

Plus, if you use your domain name in your email (which you should!), Let’s break it down: Logo: Your logo is an image that gives people a feel for what your organization is about. It gives a person the essence and hints about the work the organization does. people will struggle to type it in because it doesn’t make sense.

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Nine Digital Marketing Lessons Nonprofits Can Learn from charity: water

Beth's Blog: How Nonprofits Can Use Social Media

Image from Flickr by Xurble. Here are a few images from the charity: water website that show how they employ social proof. You can then make each testimonial a piece of content for your social channels by quoting the best parts in an image. Social proof is particularly powerful when famous people are setting the example.

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22 Email Ledes That Always Work!!

M+R

If all you’re here for is a list of email ledes you can use for fundraising or advocacy messaging, you can go ahead and skip right to that part. The same thing applies to writing direct response email copy. And so that’s what this is: 22 email ledes that always work. 22 EMAIL LEDES THAT ALWAYS WORK!! That’s okay.

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Donor Acquisition: 3 Donation Form Tweaks that will Quickly Improve Online Fundraising

Connection Cafe

There’s no magic answer to the ideal calibration of layout, copy, images, fields, offer and headline that drive the highest possible levels of donor acquisition. Are there fields we can do without in the short term, with a plan to capture additional pieces later (via follow-up email, for example)? Is it WORN?

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Google Ad Grants for Nonprofits: A Marketer’s Complete Guide

Nonprofits Source

Hint: If you can’t set aside some time each month to check on your account, a Google Grants manager can step in.) When accepted into Google for Nonprofits, you’ll receive an email from Google. From here, you simply wait for an email from Google. 5) Test different headlines and descriptions with RSAs.

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How to write a year-in-review recap (that doesn’t sound like one of those season’s greetings letters) for your organization

Whole Whale

You know the moment: You’re going through your mail when you catch the hint of a red envelope. It’s hard to get that image out of your head when it comes time to recapping the year your organization’s followers. Email marketing, design, and testing tool Litmus played to its strengths with its year-end email in 2016.

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