How to Use Social Influence to Inspire Action
NonProfit Hub
AUGUST 26, 2016
Persuading people is never easy, but it can be a game-changing skill in the nonprofit world. You might think that persuasion is a trait you’re born with or just pure luck — and you aren’t alone — but Dr. Robert Cialdini disagrees. He sees it as a science and says it’s something everybody can get better at. You just have to know how. . As I talked about in a previous article , Dr.
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