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What Can Our Past Tell Us About Our Future?

Connection Cafe

Statistical data help us understand how our programs are performing and highlight opportunities for improvement. In my chapter of the new Blackbaud ebook, Drab to Fab: Peer-to-Peer Event Makeover , I explore the important “clues” to look for in your “archaeological” data. Evaluate your event data from the past 3 years or so.

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9 Tips for Planning a Nonprofit Giving Day

Qgiv

Define your goals and objectives As with any fundraising campaign, it’s important to set goals and objectives before you begin so you know where you’re trying to go! Your research can provide insights into fundraising trends and help you set realistic goals based on local fundraising norms and competition.

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50 Nonprofit Fundraising Strategies to Help You Raise More

Neon CRM

Track Performance Using KPIs Before any fundraising campaign begins, you should set goals and track them with key performance indicators (KPIs). KPIs give your organization a way to measure the success of campaign-specific goals and your nonprofit’s long term goals. Goals S.M.A.R.T. Set S.M.A.R.T. By setting S.M.A.R.T.

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Donor Management: The Ultimate Guide

Neon CRM

Evaluation In this stage, the potential donor begins to consider making a donation to your nonprofit. At this point, you and a donor have a real relationship; the goal of having a donor management strategy is to make that relationship last. Why is donor retention so important?

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This Digital Marketing Process Will Make You Write Better Content

Nonprofits Source

Planning – Align research with business goals and capabilities (often limited by resources) to attract leads into a paying customer or donor. Measure – Prove to leadership that the investments made are yielding incremental results toward your goals. Then double down on investment in areas that show promising results.

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Win Back Your Lapsed Donors

Bloomerang

So there’s actually an eBook they wrote on donor acquisition. But really our goal is to help you connect with your donors in the best way possible and to not allow costs to be a barrier based on the size of nonprofit. We got connected last year. So this is a huge passion point for me to help nonprofits. Jackie: Exactly.

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The Ultimate Guide To The Google Ad Grants

Twenti - Digital Marketing For Nonprofits

That’s why we’ve put all the information you need on the Ad Grants – what they are, what the benefits are and how to access them – in an in-depth guide that you can read here and/or download as an ebook. If you are seeing a low CTR, you would re-evaluate your choice of keywords and/or your ad content.

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