Beth's Blog: How Nonprofits Can Use Social Media

APRIL 6, 2009

One of the slides that struck me was a map that look at the full range of their activities offline and online (including social media) using two data points (numbers of people and ladder of engagement ). The challenge is how they move people through these different stages. Chad did a video clip explaining the slide. (He

Offline 67

Offline Map Activities Active 67

Nonprofits Source

JULY 27, 2017

In the first chapter of this guide we showed how having a nonprofit marketing strategy can help grow traffic and brand awareness online. In chapter 2, we’re going to break down the process and show you step-by-step how to: Build topic authority and trust for search engine rankings. Map content to keywords for big SEO wins.

Marketing 88

Marketing Strategy Online Chapter 88

Nonprofits Source

JULY 27, 2017

In the first chapter of this guide, we showed how having a digital plan is essential to building an online brand. In chapter 2, we’re going to break down a content marketing strategy that will: Build topic authority and trust for search engine rankings. Map content to keywords for big SEO wins. Identify Topic Clusters.

Content 45

Content Examples Marketing Strategy 45

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 14, 2009

SXSW Poetry Slam Slides View more presentations from kanter. And anxiously anticipating metrics that assign value even more; And my hopes have all the seeming of a marketer still dreaming, That my efforts not in vain, will yield intangibles and metrics all the same. The panel will be in room 18BCD at 5: 00 PM. set audience.

ROI 76

ROI Social Media Slides Media 76

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

Or they might have some understanding of metrics and have gone as far as setting up a free google analytics account, but are not sure what to do next. They host Web Analytics Wednesdays around the world and you can hear the definition described by their chapter in Brussels). All the metrics you collect, ask the So What?

Screencast 50

Screencast Analytics Measure Web 50

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 10, 2009

The NY Chapter of the Red Cross offers Ten Tips in this YouTube Video. Steve Heye has been blogging chapters in the book for the past few weeks. Charlene Li's latest slide deck about engagement, relationships, and social media. The engagement pyramid on slide 15 reminds of the ladder of engagement. Registration here.

Nptech 91

Nptech Social Media Ning Media 91

Bloomerang

JULY 31, 2021

You should already have the slides. But if I missed you, don’t worry, we’ll resend the slides and the recording later on today. Let me stop sharing my screen her and we can bring up your beautiful slides, and you can take it away. You have the whiteboard that you can map them out. Let’s see if. .

Grant 114

Grant Build Video Strategy 114