Remove Channel Remove Measure Remove Metrics Remove Tutorial
article thumbnail

Storytelling Tips: Measure the ROI of Your Non-Profit’s Stories

The Storytelling Non-profit

One of the best storytelling tips I can give you is to set yourself up for measurement success from the very beginning. It can be near impossible to measure the success of a story if you haven’t first thought about what your desired outcomes are and drivers of success. What Do You Want the Story To Do?

ROI 67
article thumbnail

New on SSIR: What the New Facebook Changes Mean for Nonprofits

Amy Sample Ward

The good news is that the nonprofit technology community is rich in sharing, and there are lots of online tutorials about this latest wave of updates on Facebook. This increased activity in a public channel is increasing search results on Google too. Metrics that Matter. I’ve pulled a few of them together here.

Facebook 196
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Successful Social Media Content Strategy Is A Continuous Improvement for Nonprofits

Beth's Blog: How Nonprofits Can Use Social Media

I taught a section on developing and implementing an effective content strategy after some exercises to help participants identify target audiences, create personas, measurable objectives, and channels. It struck me that an effective nonprofit content strategy is a process of continuous improvement.

article thumbnail

Social Media Is About Engagement With A Purpose and How To Measure It

Beth's Blog: How Nonprofits Can Use Social Media

I recently heard this same idea from colleague Carie Lewis during our Measurement Workshop at SXSW. But that’s only half of it as KD Paine and I write in our book, “ Measuring the Networked Nonprofit.” To measure conversion using your analytics programs, it generally requires submitting an online form.

Measure 117
article thumbnail

How to Get More Out of Google Ad Grants for Nonprofits

Qgiv

Nonprofits are expected to spend the entire $10,000 dollars each month, and there are performance-related metrics nonprofits must meet in order to continue receiving the grant (more on those later). Check out this tutorial by Travis Marziani for a visual guide. Measuring Success. Connecting with Google Analytics. Final Thoughts.

Google 52
article thumbnail

112 Nonprofit Blog Posts, Articles, and Stories from 2013 You Can’t Miss.

Connection Cafe

Jeff Haguewood of Sidekick Solutions suggests the 5 Basic Fundraising Performance Metrics to Start Measuring Today. Until you have a real relationship with your supporters, how will you know the right messages to share or channels to use? It’s important that you begin paying attention to the stats. Infographics.

Story 54