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How Your Nonprofit Can Make the Most of Its LinkedIn Profile

Beth's Blog: How Nonprofits Can Use Social Media

As most of you probably know, LinkedIn—the networking site for professionals—expanded its scope to include company pages back in 2010. Since then, the site has slowly developed its page content, and nonprofits have caught on, using the site to promote their organizations by gaining individual followers and joining LinkedIn Groups.

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Don’t Miss These 10 Nonprofit Conferences in 2023 & 2024

Neon CRM

The 2022 summit featured a tutorial on Reels directly from Meta employees, a session on building an audience on TikTok, and a series of “flash sessions:” 6-minute talks on everything from cryptocurrency to social media accessibility. Pre-conference prices for non-members, meanwhile, ranged from $2,049 to $2,299.

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Best Tips to Rock your Online Presence

Care2

Set benchmarks and specific goals for traffic, engagement, and online giving for the year. Monthly Website Stats: Monthly visits, unique visitors, pageviews, pages per Visit, time on site, and bounce rate (aim for under 60%). Checklists or How-to Tutorial. Review the upcoming month in the annual online marketing calendar.

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Marketing Automation: The Future of Fundraising for Your Nonprofit

Nonprofit Tech for Good

Use benchmark data from past actions or other nonprofits to evaluate your campaigns, and then work to improve the metrics that matter most. As site visitors become contacts, or contacts become leads, their relationship to your organization changes. And a raft of tutorials and walkthroughs can help you get started.

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Great reads from around the web on December 15th

Amy Sample Ward

Organizational data is, by definition, far less personal than the information an individual might trust to the site, so you’re much less likely to want to keep it private. Each case study includes background information about the issue and the campaign, key learnings, benchmark numbers, and outcomes.

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Things We Like (March 2011)

NTEN

Fortunately, the NTC made up for the connectivity failures with general fabulousness, including the release of two of our favorite reports each year: The 2011 e-Benchmarks Study from M+R found that a high unsubscribe rate is not necessarily bad , among other things. Will Web X-Ray Goggles put "adult" sites out of business?

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112 Nonprofit Blog Posts, Articles, and Stories from 2013 You Can’t Miss.

Connection Cafe

Here are the 7 Things You Need to Know About 2013 Online Donors from Gail Perry, with action steps you must take to ensure your site is armed and ready for the online giving season, and every season in between. Check out some of his blogs from the conference , where he covers benchmarking data, donor ready patrons, and conversion rates.

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