3 BIG reasons not to build a Mobile App!
Whole Whale
NOVEMBER 10, 2021
This adage is commonly referred to as the Law of the Instrument , and this cognitive bias pushes our solutions towards what’s familiar. App retention rates also indicate that most audiences will be churned through within months. Of these users, 70-80% will then delete or relegate the app within 1 month (benchmarks via Localytics ).
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