Care2

AUGUST 16, 2014

New memes get started everyday. Remember the FB meme challenge that asked women to post what color bra they were wearing that day? Many thought the meme was connected to raising breast cancer awareness, but that was not the intention behind it. Here’s the original meme: “Right girls let’s have some fun.

Meme 77

Meme Cancer Awareness France 77

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 6, 2013

This “ Keep Calm and Shine On ” t-shirt is a riff on the popular “ Keep Calm and Carry On ” meme used by Autism Speaks to help promote the annual World Autism Awareness Day. Even though you interact with these memes, we’ll help you be more sophisticated by not showing them to you.’

Meme 106

Meme Content Facebook Strategy 106

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 26, 2014

Is success of the Ice Bucket Challenge a happy accident for ALS and the people who suffer from the disease or is the first example of the power of crowd charity? Can other nonprofits reproduce it? 2) Playing on Memes: The campaign took advantage of social media narcissism for a good cause. My answer: yes and no.

Challenge 138

Challenge Meme Celebrate Philanthropy 138

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 4, 2013

Supporters are encouraged to share photos of themselves wearing a hat with the hashtag and say why the campaign is important. This campaign combines the popular selfie with the time honored hold a sign meme. Have you seen great examples of nonprofits using the “selfie” meme for good? Share the link in the comments.

Meme 112

Meme Philippines Photography New York 112

Tech Soup

APRIL 2, 2015

Magic is part of the Gentle Carousel Miniature Therapy Horses , a Florida charity that visits more than 35,000 adults and children each year with its team of tiny horses. Besides being an amazing charity, Gentle Carousel has a monumental Facebook presence for a completely volunteer-run operation. Tell a Story.

Facebook 36

Facebook Meme Library Images 36

Connection Cafe

OCTOBER 3, 2013

Highlighting #winning moves from organizations such as Human Rights Campaign, charity: water and the Preeclampsia Foundation along with some only-named-behind-closed-doors social media #fails, the panel shared some “teaching moments” for attendees to keep to guide their social media success: Listen, don’t broadcast. Have fun doing it.

Social Media 35

Social Media Media Social Meme 35

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 28, 2014

So, now we are seeing an emerging practice that for lack of a better phrase, I’m calling “Charity Jacking.” Charity Jacking is imitating a successful fundraising campaign theme or idea that has become popular and instead of encouraging donations to the original charity, redirecting donations to another cause.

Charity 131

Charity Challenge Meme Phase 131