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10 Common Mistakes Made by Nonprofits on Social Media

Nonprofit Tech for Good

For the past six years I have spent 50 to 60 hours a week utilizing Twitter, Facebook, YouTube, Flickr, MySpace, LinkedIn, and Foursquare to promote nonprofits. Using a horizontal logo for your avatar. Unfortunately, many nonprofits upload horizontal logos to serve as their avatars, resulting in the obvious cropping of the images.

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Five Pinterest Best Practices for Nonprofits

Nonprofit Tech for Good

If your nonprofit has yet to start using Pinterest , then hopefully new data released for January 2012 illuminating that Pinterest now drives more referral traffic than Google+, YouTube, and LinkedIn combined will motivate you to start pinning – or at the very least to sign up and reserve your first choice of usernames (hint, hint!).

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Top 5 Social Media Best Practices for #GivingTuesday

Nonprofit Tech for Good

Thereafter and through November 27, add a #GivingTuesday footer or header image (600 x 200) to your email newsletter that links to your #GivingTuesday website. Best Practice #2: Design Visual Content. 800 x 400: Best for Facebook, Twitter, LinkedIn. Optional: Post on LinkedIn , Google+, Pinterest, and Snapchat.

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Social Media for Social Good :: Your Nonprofit Tech Checklist

Nonprofit Tech for Good

Hire a graphic designer to design a square avatar(s). Write content and secure photos for website pages. Design a custom banner, sidebar column image, and video page banner, if applicable. 5) LinkedIn . Reserve your LinkedIn Public Profile URL. Join and participate in LinkedIn Groups. 1) Website.

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Google+ Best Practices for Nonprofits

Nonprofit Tech for Good

.” It’s worth noting that beginning July 31 Google made it mandatory that all Google Profiles be public which means that your first name, last name, and profile picture will be visible when you participate in public Google Products such as Google Places, Maps, Images, Sites, etc.

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Social Media: Before You Get Started, Get Organized!

Nonprofit Tech for Good

Use a Square Version of Your Organization’s Logo as Your Avatar on Social Media Sites. It’s very important that you invest the time and resources needed to designing a visually distinct, square avatar that matches the overall branding of your nonprofit. HTML allows you to format text and insert links and images on Web pages.

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Google+ Best Practices for Nonprofits

Nonprofit Tech for Good

Add your nonprofit’s Twibbon/avatar to your Google+ Profile picture. Upload your nonprofit’s avatar as one (or all five) of your featured profile photos. Post quality content to the Google+ Stream. “+1″ other’s posts as your nonprofit to increase exposure of your avatar and to foster good will.

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