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10 Twitter Best Practices for Nonprofits

Nonprofit Tech for Good

Before you follow any account, ensure that your profile is complete with (1) a well-designed profile photo and header image; (2) a bio that expresses clearly your organization’s mission; and (3) a link to your website. Don’t be a photo tag spammer either! Upload powerful photos and videos.

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How are you using metrics, benchmarks, and experiments to improve your Facebook presence?

Beth's Blog: How Nonprofits Can Use Social Media

To refine a content strategy, I used the Fan Page insights metrics tool, particularly the stats on interactions and Fan Page growth. My experiments were quite granular: What gets more interactions - sharing video or photos or links? I have not done this yet. Page Views: Total number of times a Page was viewed per day.

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Best Tips to Rock your Online Presence

Care2

Set benchmarks and specific goals for traffic, engagement, and online giving for the year. Monthly Website Stats: Monthly visits, unique visitors, pageviews, pages per Visit, time on site, and bounce rate (aim for under 60%). Add visual variety by highlighting new photos, captions, and links in the slide rotation every week.

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Mobile Social Networks Get a Boost - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

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112 Nonprofit Blog Posts, Articles, and Stories from 2013 You Can’t Miss.

Connection Cafe

million tweets and 914,000 photos shared, the Movember movement did something right. On Friday alone, there were 78,000 tweets and 10,000 photos shared of him. Colleen Fahey’s article, How Audio Enhances Your Brand Content: Find Your Signature Sound , provides guidance for how your nonprofit can strengthen its voice.

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