Amy Sample Ward

AUGUST 18, 2009

Identify the audience or community you want to engage. What we put into our social media engagement is what we get out of it, like everything else in life. So, your definition of success has to be flexible to the changing times and the changing needs of your audience. WeAreMedia’s ROI Toolbox. Then…repeat!

Social Media 190

Social Media Strategy Media Social 190

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. It takes your RSS feed and applies engagement metrics, analyzing the types and frequency of an audience's interaction with your content. Social Media ROI: Compare With Paper. Effective ROI StoryTelling Techniques.

ROI 50

ROI Widget Metrics Cambodia 50

Bloomerang

JUNE 20, 2023

Then, determine the amount you’re willing to spend to hit those goals and lead to a healthy return on investment (ROI). This is also the time to create marketing materials for each segment of your nonprofit audience. Conflict: Highlight the issues your protagonist faces and how it impedes their daily life.

Ideas 93

Ideas Guide Online Fundraising 93

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2009

Inspiration for How To Think Like A Social Media Marketing Genius Presentation by Beth Kanter For the past two years, I've been doing an annual Blog benchmarking process that attempts to do a ROI analysis. It takes your RSS feed and applies engagement metrics, analyzing the types and frequency of an audience's interaction with your content.

Metrics 50

Metrics ROI Measure Content 50

Bloomerang

JULY 20, 2023

Then, determine the amount you’re willing to spend to hit those goals and lead to a healthy return on investment (ROI). This is also the time to create marketing materials for each segment of your nonprofit audience. These gifts can be matched at a 1:1, 2:1, and even 3:1 ratio.

Ideas 76

Ideas Online Fundraising Tips 76

Qgiv

JULY 21, 2022

When you go where your donors are, you expand your reach to a larger potential audience. That’s why it’s more critical than ever to create a layered digital marketing program that helps reach the right audience with the right message at the right time… in the channel they prefer. Remember, it’s not always about the ROI.

Channel 59

Channel Marketing Fundraising Nonprofit 59

Nonprofits Source

FEBRUARY 25, 2017

Staying with the company was the most difficult and best career decision up to this point in my life. Content promotion, however, is a strategy that leverages all forms of promotion to deliver content to your audience. The purpose of this exercise is to ensure your message resonates with your audience. I’m a marketer.

Content 40

Content Leadership Marketing Files 40