M+R

FEBRUARY 4, 2021

We also use the median for our comparisons, so that one outlier doesn’t skew the whole set. One notable difference when looking at Giving Tuesday year to year is when these emails are sent: every group in our sample sent at least one email before the special day, with groups sending as many as three pre-Giving Tuesday emails.

Fundraising 98

Fundraising Gift Rate email 98

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 9, 2009

Your organization has identified a social media objective, audience, strategy, tools, measurement, and experiment. Once you have an idea for the what, subject it to the so what test. There are many other readers - here's a comparison of features from Wikipedia. Getting Your Nonprofit Ready To Listen. Here's a few: Bloglines.

Literacy 51

Literacy Technorati RSS Bookmarking 51

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

Defined Audience. Financial calculations: net gain, opportunity cost, or comparison to other method. David Armano's " The Collective Focus Group:Listen, Learn, and Adapt " was written for the business audience in mind, but the concept and techniques can be used by nonprofits and more importantly lead to success. Test and tweak.

ROI 50

ROI Social Media Slides NTEN 50

The Fundraising Authority

OCTOBER 28, 2021

Use Fundwriter to write for your internal and external audiences. Fundwriter further trains this AI using nonprofit-specific writing samples from websites to appeals to proposals to social posts. Article Ideas Brainstorm article ideas and find every angle on the topics that matter to your organization’s audience.

Los Angeles 130

Los Angeles Cancer Proposal Model 130

EveryAction

AUGUST 17, 2016

Bonus: get a free Nonprofit Donor Persona Template + sample to start building your communications strategy now! It’s no secret that storytelling in the digital age is essential for nonprofits , but the efficacy of stories depends largely on how clearly and strategically they’re communicated to each audience, or persona.

Software 100

Software Donor Management Template 100

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 15, 2011

.&# One way your organization can begin to create a culture of measurement and learning is to always be piloting with small projects. Setting up a test of hashtag giving is an example. You’d test different calls to action on Twitter, using the Hashtag. Monitor the click thrus on bit.ly

Measure 102

Measure Meme Twitter Tag 102

Bloomerang

NOVEMBER 13, 2021

” You may realize that you are spending too much time at the events that are attracting large community audiences but they’re not your tribe, they’re not your audience, and that you do better at smaller events, you’re actually going to get more interactions at those smaller events. Sample metrics.

Report 79

Report Measure Impact Process 79