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Everything You Need To Know About the Google Ad Grant

The Fundraising Authority

It also provides templates for typical Google Ads campaigns that you can easily customize. The first one is called “Smart Campaigns.” You’ll specify the audience you want to reach based on where they are, what they’re doing online, and how much money they have. These audiences can be highly specific.

Grant 152
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Top Lessons from GivingTuesday 2023

Neon CRM

Digital-forward campaigns are still powerful new donor acquisition opportunities: 57% of new donors who gave to organizations using Neon Fundraise were acquired through digital channels. The power of community-driven nonprofits continues to be a highlight of GivingTuesday campaigns within the Neon One ecosystem. Where Do Donors Give?

Lesson 52
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Taking First Steps With Social Media: California Child Care Resource & Referral Network

Beth's Blog: How Nonprofits Can Use Social Media

Today, I had the pleasure of doing a mini-workshop at the Director's Institute for the California Child Care Resource and Referral Network in Sacramento. A few insights to share: I always start with an opportunity to learn a little bit about the audience. Together we were able to share a combination of strategy and tactics.

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Nonprofits and App Developers Combine Forces for Community Change

Tech Soup

The founder asked if the nonprofits and social services agencies in the audience would be willing to share data with Reach, and the response was overwhelmingly positive. The app is currently used in West Sacramento, California, which is a food desert, according to the app creators. Why Nonprofits Should Get Involved in App Development.

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GuideStar DonorEdge Learning Conference: Reflections from the Innovation Lab

Beth's Blog: How Nonprofits Can Use Social Media

We also heard from Priscilla Enriquez from the Sacramento Region Community Foundation about challenges and successes of getting started in best practices for data for good. This campaign melded multiple ideas for a mashup and multiple dimension, campaign approach. The campaign would have a media partner and “Media Day.”

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Giving Days and Beyond the Dollars: What Have We Learned?

Beth's Blog: How Nonprofits Can Use Social Media

The tech failure that disrupted the national Give Local America Day fundraising campaign in May 2016 raised a big question for community foundations hosting giving days: What can they do differently to ensure smooth sailing in the future? Goglia emphasizes proactive communications with the local nonprofit community.