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Everything You Need To Know About the Google Ad Grant

The Fundraising Authority

It also provides templates for typical Google Ads campaigns that you can easily customize. The first one is called “Smart Campaigns.” When you set up an ad campaign, you will choose your ads’ settings. You'll want to lower this if you wish to run many campaigns on Ad Grants. How Does the Program Work?

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Top Lessons from GivingTuesday 2023

Neon CRM

Digital-forward campaigns are still powerful new donor acquisition opportunities: 57% of new donors who gave to organizations using Neon Fundraise were acquired through digital channels. The power of community-driven nonprofits continues to be a highlight of GivingTuesday campaigns within the Neon One ecosystem. Where Do Donors Give?

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When Fundraising Disaster Strikes, What Should You Do?

Tech Soup

On May 3, 2016, right in the middle of Give Local America day, the online fundraising company Kimbia's donation processing platform stopped working. Give Local America day is a big deal. " His nonprofit has an annual budget of under $35,000, almost all of it raised on the Give Local America Big Day of Giving in Sacramento.

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Taking First Steps With Social Media: California Child Care Resource & Referral Network

Beth's Blog: How Nonprofits Can Use Social Media

Today, I had the pleasure of doing a mini-workshop at the Director's Institute for the California Child Care Resource and Referral Network in Sacramento. If you work for a YMCA, there might be a policy about not wearing your YMCA T-Shirt to local bar on a Saturday if you're going drinking off hours.

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Nonprofits and App Developers Combine Forces for Community Change

Tech Soup

The app is currently used in West Sacramento, California, which is a food desert, according to the app creators. Nonprofits can use GoodyGood to raise community engagement and engage people in a particular cause or campaign. The Acres app helps support community wellness by connecting urban farmers with land for lease.

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GuideStar DonorEdge Learning Conference: Reflections from the Innovation Lab

Beth's Blog: How Nonprofits Can Use Social Media

We also heard from Priscilla Enriquez from the Sacramento Region Community Foundation about challenges and successes of getting started in best practices for data for good. This campaign melded multiple ideas for a mashup and multiple dimension, campaign approach. The campaign would have a media partner and “Media Day.”

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Giving Days and Beyond the Dollars: What Have We Learned?

Beth's Blog: How Nonprofits Can Use Social Media

The tech failure that disrupted the national Give Local America Day fundraising campaign in May 2016 raised a big question for community foundations hosting giving days: What can they do differently to ensure smooth sailing in the future? Goglia emphasizes proactive communications with the local nonprofit community.