Remove Attention Remove Headline Remove History Remove Registration
article thumbnail

Raise More By Avoiding “One Size Fits All” Email Appeals

NetWits

While nonprofits often deliver highly relevant content in direct mail appeals – based on giving history, interests and past actions – that approach isn’t always carried over to their email appeals. Capture more info during event registrations. It usually doesn’t work out so well. The same is true with your holiday email appeals.

email 230
article thumbnail

Building Personal Relationships with Thousands at a Time

NetWits

Sure, you could highlight all three programs, but with competing imagery, a mutli-topic appeal and non-specific headline, you’re basically taking a gamble that the email will even be read, much less personally relevant and meaningful to the constituent receiving it. Enter Targeted Content.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How to Plan the Fall Fundraiser Everyone Will Be Talking About

Connection Cafe

Auctions, casino nights, galas, golf tournaments, fish fries, 5ks, raffles, and walks—whatever type of event your organization uses to raise funds—require a lot of planning, coordination, attention to detail, and time to bring to life. Make your registration page sharable with an “invite a colleague” or “forward to a friend” button.

article thumbnail

The Joys of Google Grants, Part 2

Care2

Visitors who clicked on the ads were encouraged to complete the voter registration form on our site, sign our Pledge to Vote form, and check out our educational resources on women and voting. Although sadly our unabbreviated name is too long to fit the 25-character limit on ad headlines.)

Grant 31
article thumbnail

The Joys of Google Grants, Part 2 - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

” Visitors who clicked on the ads were encouraged to complete the voter registration form on our site, sign our Pledge to Vote form, and check out our educational resources on women and voting. Although sadly our unabbreviated name is too long to fit the 25-character limit on ad headlines.) 2) Pay attention to quality scores.

Google 31
article thumbnail

Crowdsourcing: Measuring the Impact of the Crowd in Funding and Doing

Beth's Blog: How Nonprofits Can Use Social Media

Last month, I heard a talk by author Jonathan Salem Baskin about his soon to be published book, “ Histories of Social Media.&# The book looks at social media concepts and ideas, asks is this really new? The technology tools certainly are, but history provides a context for every behavioral quality of new media.

Measure 96