Understanding the Psychology of Why Donors Give to Nonprofits
Nonprofit Tech for Good
AUGUST 14, 2022
When a major event happens, such as the pandemic, wars, or natural disasters, they make a decision for the donor that this is the wrong time to be asked for a gift. Sample identities could be “community leader” or “survivor” or “change maker.”. This person fears offending donors by asking at the “wrong” time.
Let's personalize your content