Remove Analytics Remove Conversation Remove Ratio Remove ROI
article thumbnail

Measuring Engagement and Return on Relationships

Beth's Blog: How Nonprofits Can Use Social Media

KDPaine's SobCon Roi Of Relationships In Social Media View more presentations from kdpaine. So, headed over to say hello and to hear about her masterclass "ROI of Relationships." There is also a detailed taxonomy for types of social media conversations. Tags: metrics ROI twitter. She gives us some suggestions for tools.

Measure 67
article thumbnail

Defining a Nonprofit Websites Google Analytics KPIs (Part 2) - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" This is the most important part of your web analytics.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Best of Beth's Blog 2008: Finding The Top Ten Posts In Less Than Five MInutes!

Beth's Blog: How Nonprofits Can Use Social Media

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. Social Media ROI: Compare With Paper. Blogging Behind the Nonprofit Firewall: ROI Approach. Effective ROI StoryTelling Techniques. ROI: You Can't Quantify Love or Can You? What is your blog conversation strategy?

ROI 50
article thumbnail

What are the best metrics to use to measure ROI and improve your blog's content?

Beth's Blog: How Nonprofits Can Use Social Media

Inspiration for How To Think Like A Social Media Marketing Genius Presentation by Beth Kanter For the past two years, I've been doing an annual Blog benchmarking process that attempts to do a ROI analysis. Measuring engagement in social media as part of an ROI process is tricky, if not a bit controversial. Outbound links for influence.

Metrics 50
article thumbnail

20 Incredibly Easy Online Fundraising Ideas and Expert Tips

Bloomerang

Then, determine the amount you’re willing to spend to hit those goals and lead to a healthy return on investment (ROI). These gifts can be matched at a 1:1, 2:1, and even 3:1 ratio. Fundraising ROI Fundraising ROI measures how much your fundraising campaign raised for every dollar spent on the fundraiser.

Ideas 79
article thumbnail

How To Convince Leadership Content Marketing For Nonprofits Matters

Nonprofits Source

How to set up Google Analytics. Prove return on investment (ROI) of your marketing activities. This leaves us with one option, proving ROI. 43% of nonprofit marketers say proving the ROI of their marketing activities is a top marketing challenge. The efficiency ratio , also known as the revenue to cost ratio.

Content 40
article thumbnail

Podcamp Session on Social Media Metrics: Thank You Jeremiah

Beth's Blog: How Nonprofits Can Use Social Media

I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. I'm slightly out of my comfort zone here because I've only been following this topic closely for a short time, although I have co-authored a guide for nonprofits on technology evaluation and ROI. Here's a brain dump of some key points.

Metrics 56