Care2

JULY 13, 2011

Here are some of the key lessons we've learned at Rad Campaign through blogger orientations and trainings we've run. Explain how you'll be evaluating your success and how often you will be sending them analytics reports. What policies and expectations have helped put your bloggers at ease? Set Clear Expectations.

Blogger 69

Blogger Guidelines Lesson Images 69

Care2

FEBRUARY 17, 2009

When you factor in production, printing, and postage, a simple direct mail acquisition campaign runs about $20K to reach 50,000 people. to 1% response rate for acquisition, so that “payback” (the point at which you recover what you invested in the direct mail campaign) is taking longer and longer to achieve.

Demographics 45

Demographics Social Media Online Advocacy 45

Care2

FEBRUARY 17, 2009

When you factor in production, printing, and postage, a simple direct mail acquisition campaign runs about $20K to reach 50,000 people. to 1% response rate for acquisition, so that “payback” (the point at which you recover what you invested in the direct mail campaign) is taking longer and longer to achieve.

Demographics 34

Demographics Social Media Advocacy Online 34

Care2

MAY 4, 2009

Well examine what can and cant be quantified as well as various metrics and analytics tools. What nonprofits can learn from the presidential campaigns (and other nonprofits’) 2008 online efforts Designed by Heather Holdridge | Care2.com How should non-profits think about integrated Internet campaigns? All rights reserved.

Social Media 28

Social Media Conference Advocacy Online 28

Care2

JUNE 21, 2007

Take both numbers for a possible text messaging campaign in the future! Google Analytics shows you where your sites visitors are entering your site from. Copyright © 2008, Care2.com All Care2 terms of service and privacy policies apply. Do not make them click to sign up! To create a new comment, use the form below.

Netsquared 28

Netsquared Social Media Advocacy Splashcast 28

Care2

OCTOBER 22, 2008

| Main | Care2 Launches Americas Favorite Animal Shelter Contest » Monday Oct 13 2008 Using Google Analytics to Track a Nonprofit Website (Part 1) Monday, October 13, 2008 at 01:21PM | by James OMalley Nonprofits take note: Google Analytics software application has shattered previous barriers to analyzing and optimizing websites.

Analytics 38

Analytics Google Track Social Media 38

Care2

APRIL 2, 2008

It should be noted, however, that while Google Adwords is one potential source of advertising for nonprofits, the volume of response from its campaigns to date have been lackluster. An article from SiteProNews , by Leighton James explains 10 costly mistakes to avoid when launching your AdWords campaign. Copyright © 2008, Care2.com

Adwords 51

Adwords Google Social Media Advocacy 51