ASU Lodestar Center

MARCH 4, 2011

If our research is to be valid and useful, the design, data collection, and analysis must be meticulous and exacting. Consider the following: On the same day in the fall of 2007, two contradictory newspaper headlines accompanied high profile, front-page articles in both the East Valley Tribune and the Arizona Republic.

Research 40

Research Arts Arizona Data 40

See3

DECEMBER 12, 2007

Here’s today’s headline for you: NEARLY 95% OF EMAIL IS JUNK Nearly 95 percent of the e-mail sent in 2007 has been “spam,&# junk advertising loathed by its recipients, according to a report released Wednesday by a US Web security firm. .&# Link to the original story. … sucks.

Social Media 40

Social Media Somalia Myspace Marketing 40

Care2

JULY 26, 2007

And in response to the question of "intangible value," I think its about being able to access as many people as possible when your version of a Katrina hits or you have a window of opportunity where the issue youre working on hits the headlines. Have you done this analysis on other tactics, Im thinking Internet advertising for one.

Social Network 74

Social Network ROI Social Media Network 74

Care2

JULY 17, 2007

And in response to the question of "intangible value," I think its about being able to access as many people as possible when your version of a Katrina hits or you have a window of opportunity where the issue youre working on hits the headlines. Have you done this analysis on other tactics, Im thinking Internet advertising for one.

Social Network 74

Social Network ROI Social Media Network 74

Care2

FEBRUARY 3, 2008

And in response to the question of "intangible value," I think its about being able to access as many people as possible when your version of a Katrina hits or you have a window of opportunity where the issue youre working on hits the headlines. Have you done this analysis on other tactics, Im thinking Internet advertising for one.

ROI 53

ROI Social Network Social Media Advocacy 53

Nonprofits Source

OCTOBER 11, 2017

To a large extent, understand the market forces at play that help or hurt your chance for success; think SWOT analysis and marketing mix. Each headline and subsequent sub-headlines should lead the reader to the conclusion you are trying to make. Write A Headline That People Want To Click.

Process 98

Process Content Digital Marketing 98

Bloomerang

AUGUST 28, 2021

And this is telling them exactly how they met the need by sharing these photos of these girls are getting their master fire-starting skills, and there’s photos of them, and it’s a really short story with a photo of how the need was met. . Have a short story with a photo if possible. Very short story about Ricky Bobby.

Video 80

Video Fundraising Guide Test 80