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Content Strategies for Nonprofit Websites

VisionLink

Tech4Good Denver hosted an excellent and extremely informative group panel who shared true and tested content strategies when designing or managing your nonprofit’s website. Survey your friends and family to see how they describe all the wonderful things your nonprofit does. Here are the key takeaways from the session: 1.

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Online Fundraising Checklist: Opportunities You Can’t Afford to Miss

sgEngage

Use a mobile online donation form integrated with Google AdWords so you can track transaction-specific conversions to better analyze your marketing efforts and donor acquisition. Update your welcome series and existing emails to entice readers to click by linking to longer content, using video, quizzes, surveys, and pledges.

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31 Free And Affordable Software Options For Nonprofits On A Budget

Kindful

How you can use it: JotForm provides you with the tools to improve the experience of your donors and volunteers with signups, registrations, and surveys. How you can use it: Bonfire provides you with all the design templates, tools, and resources to make t-shirts that fundraise now and continue marketing afterward. Google AdWords.

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How to Create the Best Nonprofit Marketing Plan

Qgiv

Try sending a survey! We also suggest you survey your audience! Create a short online survey and make it an optional activity at your fundraising event or add it to your donation form’s confirmation page. Done well, a survey can be an invaluable way to get insight into what inspires and motivates your donors.

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The Ultimate Guide to the Google Ad Grant: 2020 Edition

Nonprofit Tech for Good

Smart Campaigns, formerly known as “AdWords Express”, is essentially a baby version of Google Ads and has far less functionality. Organizations must respond to the Google Grant program survey when it is sent out via email once per year. Make sure you apply for the “Classic” account. Website Readiness for the Google Grant.

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22 Digital Donor Acquisition Ideas for Busy Fundraisers

Neon CRM

Conduct Surveys Looking for a way to collect valuable information about your audience? Send a survey! Put together a brief survey and send it to new subscribers who haven’t made a gift yet. That connection will be an important part of their decision to give in the future! Some of these strategies require learning new skills.

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