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Content Strategies for Nonprofit Websites

VisionLink

Is your nonprofit looking for ways to improve your website and increase traffic? Tech4Good Denver hosted an excellent and extremely informative group panel who shared true and tested content strategies when designing or managing your nonprofit’s website. Here are the key takeaways from the session: 1. Measure, measure, measure!

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Online Fundraising Checklist: Opportunities You Can’t Afford to Miss

sgEngage

One-time online giving skyrocketed by more than 15%, revenue growth from recurring donations outpaced one-time gifts for the ninth consecutive year, and nonprofits increased their revenue and engagement using email fundraising. Use analytics to identify the donors most likely to become sustainers and target asks.

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How to Apply for the Google Ad Grant in 5 Easy Steps

Whole Whale

Most grant applications for your nonprofit are long, complicated, and stress-inducing for your entire development team. Not the Google Ad Grant : Google’s grant for qualifying nonprofits give $10,000 in free in-kind advertising on Google Ads (formerly known as Google AdWords). Enroll in Google for Nonprofits.

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Does Playing Video Games Make You Smarter about Google AdWords Campaigns? Yes!

Beth's Blog: How Nonprofits Can Use Social Media

Here's what I learned: What are some of the best practices for nonprofits who are planning/implementing a keyword advertising campaign? If you're using Goolge Analytics goals, you've already thought through some of this. " The Google AdWords software will suggest keywords. Step 4: Set up Your Campaign in Google AdWords.

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The Ultimate Guide to Google Ad Grants for Nonprofits: 2022 Edition

Nonprofit Tech for Good

Google Ad Grants are a terrific fundraising and marketing tool that Google makes available to nonprofits and charities. A Google Grant provides $10,000 each month to nonprofits to spend on Google Search ads. Google Grants can be a great fundraising option for almost all nonprofits. So what are Google Ad Grants ? Absolutely.

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How To Create Explainer Videos That Donors Will Love

Nonprofits Source

It is the main reason why so many nonprofits like yours looking to improve their digital marketing are turning to video. They can be the first thing a person sees about your nonprofit; allowing its voice and message to come through with unique combinations of visual styles, music, and narrative. It’s really not surprising.

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Make it Rain: Using the Google AdWords Grant to Drive Impact

Tech Soup

Why AdWords? Most grant applications for your nonprofit are long, complicated, and stress-inducing for your entire development team. Google has a grant that gives $10,000 per month in free AdWords spending for nonprofits that qualify, and unlike most grants, it has a really simple application process. Don't fret!

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