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New Email Tests Improve Clicks, Slow Exiting

The NonProfit Times

Leaders at the American Cancer Society in Atlanta went into last year’s GivingTuesday with a plan. Nearly half (48%) of donors cited email as their preferred giving channel ahead of social media, text messaging, direct mail, and phone calls in a study published last year by fundraising platform Neon One in Chicago.

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10 Reasons Your Email Appeal is Being Ignored

NetWits

Let me know that there are other things I can do to support you that aren’t all about money like: take an advocacy action, share with a friend, like you on Facebook, play a game, attend an in person or online event … and then, yes, ask me for money. Romance me a bit, tell me some stories, and get me fired up about the cause.

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Creating the Perfect Volunteer Recruitment Page (& Start a Great Relationship)

Connection Cafe

Tip # 4 : Use a good picture . Scientific studies show that an abundance of choices leads to misery, not happiness – they call it the tyranny of choice. I even took a picture of this great first date. This isn’t the time for essay questions. Tip # 5 : Be decisive . Don’t give them ten options.

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Which Social Networking Analysis Term Best Describes Virgin America?

Beth's Blog: How Nonprofits Can Use Social Media

The next exercise participants worked in small groups using a low-tech method to "doodle out" their networks (magic markers and flip chart paper.) This exercise reminded me of an exercise I used to do in workshops 12 years ago with nonprofits to introduce the Internet, " Draw A Picture of the Intern et ". Low-Tech Approaches.

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Making Stories Work for Your Org: What the Data Says

NTEN

In "The Life You Can Save: Acting Now to End World Poverty" , Princeton University professor Peter Singer famously highlights one study in which individuals who were shown a picture of a girl named Rokia and told her story were willing to give far more than when asked to help three million hungry children in Malawi. So what to do?

Story 98
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[VIDEO] 4-Step Plan to More Donations and Greater Fundraising Results

Bloomerang

And I think this day I took this picture was the day that I really started to ask this question. ” So I started reverse engineering what was working for us and other nonprofits, really becoming a student, studying other nonprofits, like what’s working for these organizations that are finding success. Their goal was only 15.

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