Advocacy Broadcast Search Voice 
Beth's Blog: How Nonprofits Can Use Social Media
JULY 26, 2011
They are integrating social media tactics to their online advocacy tool box with this Twitter tool. The columns represent a simplified marketing funnel – how people make “purchase” decisions or in this case advocacy “action” decisions. Your organization’s “funnel” for advocacy may look different, it may have more stages.
Care2
APRIL 22, 2009
57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)
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M+R
JUNE 7, 2023
To back up: Many communications professionals have long viewed the traditional mainstream outlets (such as The Washington Post, New York Times , and the main broadcast news networks) as the gold standard, regardless of who their work impacts or who their audiences are. Whose stories need to be told? What is our ideal headline?
Allegiance Group
FEBRUARY 2, 2024
In 2022, nonprofits of every size allocated roughly one-third of all spending to search ads—as a result, these organizations saw the highest return on ad spend (ROAS) of any channel. Digital marketing refers to the practice of promoting a product, service, or cause through online channels like social media, email, and search engines.
Nonprofit Tech for Good
JANUARY 30, 2012
A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites. Simply enter your nonprofit’s name and Addictomatic then creates a page of all your search results for easy future reference. Addictomatic :: addictomatic.com. Alexa Top Sites :: alexa.com/topsites.
Nonprofit Tech for Good
MARCH 8, 2013
A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites. Simply enter your nonprofit’s name and Addictomatic then creates a page of all your search results for easy future reference. If your nonprofit engages in advocacy, it’s worth experimenting with.
Nonprofit Tech for Good
JULY 28, 2013
based nonprofits and nonprofit staff that regularly participate in e-advocacy should monitor what issues/petitions are most important to U.S. Ideal for mobile social media managers, VoiceTexter is an iPhone app that instantly transcribes your voice messages. For example, here are the results for a search of the word “nonprofit.”
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