Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 28, 2013

Instead, tools focused on systems-thinking/ visualizing, network-mapping, asset-based inquiry, collaboration, collective strategy, and technology-enhanced connectivity are needed. Call this “social change 2.0”.

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Build Change Social Facilitation 112

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

I have been knee deep researching and thinking about Web Analytics in general and Google Analytics in particular for a third screencast in a series I'm doing for NTEN. The research has been going slowly -- partly because web analytics is a very complex and geeky topic. Analytics This! Zen and the Art of Web Analytics.

Screencast 50

Screencast Analytics Measure Web 50

Wild Apricot

JUNE 27, 2008

Toronto : Imagine Canada , 2007. Google Analytics. December 2007 (11). November 2007 (12). October 2007 (14). September 2007 (14). August 2007 (12). July 2007 (12). June 2007 (10). May 2007 (11). April 2007 (11). March 2007 (11). February 2007 (10).

Knowledge 60

Knowledge Effective PDF Evaluation 60

Beth's Blog: How Nonprofits Can Use Social Media

MAY 18, 2007

If you want to be see photos being posted to flickr via a moving and zooming map interface, check out flickrvision - it rhymes with twittervision. If you were not lucky enough to get to Australia to attend the Connecting Up 2007 Conference (the nonprofit technology conference for Aussies!),

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Nptech PDF Conference Tag 50

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 5, 2009

While some of the measurement concepts for social media remain the same as traditional Web analytics, there are some new ideas to embrace. In 2007, the Human Society implemented its first photo petition campaign to protest Wendy's treatment of animals. A few points about social media metrics. You have to be nimble and that can be hard.

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Story Learning Organization Metrics 72

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

Also, most of the audiences I'll be talking to are not web analytics geeks either, so will need a basic and condensed overview too. Many are discovering that traditional web analytics and metrics (like page view) are not appropriate. What metric(s) you select depends on your strategy map, tool selection, and context.

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Metrics Social Media Media ROI 56

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 14, 2009

Deep into the analytics peering, long I stood there wondering, fearing. launched pilot program in 2007 to see if it worked. And so slightly traffic came tapping, tapping on my website door, I used listening to confirm I saw it - then I recorded to be sure. Not just linkbacks here but something more. looked at site views and hits.

ROI 76

ROI Social Media Slides Media 76